Head of Growth Marketing & ABM Strategy

CLEAResult; Texas; Remote; USD 100,000 - 140,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Paid time off (vacation, sick, par­ent

Volunteer time off

Employee assistance program

On‑demand training

Job summary

CLEAResult in Texas is building a go-to-market and ABM program for a defined set of utility accounts. You will shape messaging, create campaigns, and work with Sales and BD to drive pipeline while defining how ABM/ABS works internally.

You will develop sales enablement materials, partner with Market Intelligence, lead thought leadership programs, and coordinate with Digital Marketing, Design, and Content teams to execute campaigns.

Qualifications

• 5+ years of B2B product or solutions marketing experience.
• Experience building positioning and messaging for technical or service-based offerings.
• ABM/ABS program experience with account selection and engagement tracking.
• Experience marketing into long, complex, committee-driven buying cycles.
• Experience with account research and intent data in account strategy.
• Strong writing ability and collaboration with sales stakeholders on account strategy.
• Familiarity with Claude or comparable AI tooling for research, drafting, and campaign production.
• Provide a writing sample: a positioning document, messaging framework, or sales enablement asset you authored; include an example of a named-account program you ran.

Responsibilities

• Owns go-to-market (GTM) execution and ABM/ABS programs for a defined set of target utility accounts; build positioning, messaging, and campaigns for assigned service lines.
• Build sales-enablement materials and training for the sales and programs teams.
• Partner with Market Intelligence on competitive landscape data and incorporate findings into messaging.
• Lead thought-leadership programs (webinars, expert video, blogs) tied to target-account priorities.
• Partner with the Digital Marketing Manager on paid digital execution, the Lead Designer on creative needs, and the Content Marketing Manager on written content, to support ABM/ABS campaigns.
• Collaborate across teams to ensure alignment and effective pipeline impact.

Skills

B2B marketing

ABM/ABS program management

Messaging & positioning

Sales alignment

Technical/service communications

AI tooling familiarity

Writing samples portfolio

Job description

CLEAResult in Texas is building a go-to-market and ABM program for a defined set of utility accounts. You will shape messaging, create campaigns, and work with Sales and BD to drive pipeline while defining how ABM/ABS works internally.

You will develop sales enablement materials, partner with Market Intelligence, lead thought leadership programs, and coordinate with Digital Marketing, Design, and Content teams to execute campaigns.