Strategic Growth Marketing Manager — ABM & GTM for Utilities

CLEAResult

Oklahoma

On-site

USD 90,000 - 150,000

Full time

8 days ago

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Benefits offered by this job

Medical, Dental, and Vision Insurance
401(k) with company match
Paid vacation, sick, personal and par­
Paid Volunteer Time
Employee Recognition Program
Employee Assistance Program
Access to on-demand training courses

Job summary

CLEAResult is seeking a Growth Marketing professional to own go-to-market execution and ABM/ABS programs for a defined set of utility accounts, shaping positioning, messaging, and campaigns for our service lines. You will promote CLEAResult's solutions to target accounts and collaborate with Sales, Market Intelligence, and Digital Marketing to drive pipeline.

This is an opportunity to build from the ground up, with a backlog of capabilities and shipable work from week one, and to influence how

Qualifications

  • 5+ years of B2B product or solutions marketing experience.
  • Proven ability building positioning and messaging for technical or service offerings.
  • ABM/ABS program experience including account selection, campaigns, and tracking.
  • Experience marketing into long, complex, committee-driven buying cycles.
  • Experience integrating account research and intent data into strategy.
  • Strong writing ability; this role writes positioning, not only briefs.
  • Comfort working directly with sales-facing stakeholders on account strategy.
  • Utility or energy industry knowledge a plus.

Responsibilities

  • Build positioning, messaging, and value propositions for assigned service lines.
  • Design and run ABM/ABS programs for target utility accounts: identify priority accounts jointly with Sales, build account-specific content and campaigns, and track engagement and pipeline impact.
  • Build sales-enablement materials and training for the sales and programs teams.
  • Partner with Market Intelligence on competitive landscape data and incorporate their findings into messaging.
  • Lead thought-leadership programs (webinars, expert video, blogs) tied to target-account priorities.
  • Partner with the Digital Marketing Manager on paid digital execution, the Lead Designer on creative needs, and the Content Marketing Manager on written content, to support ABM/ABS campaigns.

Skills

B2B marketing
Messaging & positioning
ABM/ABS
Sales collaboration
Writing
Industry knowledge (utility/energy)

Tools

Claude AI tools

Job description

CLEAResult is seeking a Growth Marketing professional to own go-to-market execution and ABM/ABS programs for a defined set of utility accounts, shaping positioning, messaging, and campaigns for our service lines. You will promote CLEAResult's solutions to target accounts and collaborate with Sales, Market Intelligence, and Digital Marketing to drive pipeline.

This is an opportunity to build from the ground up, with a backlog of capabilities and shipable work from week one, and to influence how

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