Head of Digital Product — Membership & Retention

CVS Health

Virginia

Hybrid

USD 144,000 - 288,000

Full time

4 days ago

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Benefits offered by this job

Bonus program

Equity awards

Comprehensive benefits

Job summary

CVS Health is seeking a Lead Director of Digital Product to own the Membership, Engagement & Retention domain. You will drive product strategy, architecture, and delivery across CRM, Epic, and analytics platforms, coordinating a cross-functional team to improve patient retention and value-based programs.

In this senior role, you will align with executives, translate strategy into concrete roadmaps, and guide teams through multi-disciplinary sprints while championing high reliability and

Qualifications

5–8+ years of leadership in healthcare software, digital product management, or health-tech execution.
Experience with patient membership management, engagement/retention programs, and CRM operations.
Track record partnering with clinical or retail networks to drive growth.

Responsibilities

Lead domain engineering and product strategy for Membership, Engagement & Retention.
Oversee software delivery across Salesforce CRM, Epic EHR, and analytics platforms.
Partner with executive leaders across Membership, Retention, PEEP, and Service Recovery.
Mentor domain product managers and designers to execute the strategic vision.

Skills

Healthcare leadership

Product management

Domain expertise

CRM / Salesforce

Agile delivery

Education

Bachelor's degree

Graduate degree preferred

Tools

Salesforce

Epic EHR

Job description

In this senior role, you will align with executives, translate strategy into concrete roadmaps, and guide teams through multi-disciplinary sprints while championing high reliability and

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