Head of Digital Product: Membership & Retention

CVS Health

Idaho

Hybrid

USD 144,000 - 288,000

Full time

4 days ago

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Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

Retirement savings options

Equity incentives

Job summary

CVS Health in the United States is seeking a Lead Director- Digital Product for Membership, Engagement & Retention. You will lead domain engineering, product strategy, and software delivery across the retention domain, collaborating with executive leadership to drive patient-centric outcomes.

The role encompasses ownership of retention portfolios, attribution engines, and value-based programs, while guiding a cross-functional team of software engineers, data engineers, Salesforce analysts, and

Qualifications

10-15+ years of leadership experience in healthcare operations or health-tech product management.
Bachelor’s degree required; graduate degree preferred.
Experience partnering with primary care networks, retail clinics, or value-based care organizations.

Responsibilities

Direct ownership of core retention portfolios across software, data, and analytics.
Lead membership attribution engines, HRV management, and analytics for retention programs.
Oversee patient retention and service recovery workflows and KPI-driven roadmaps.
Ensure dataflow between Epic, Salesforce, and analytics platforms for real-time observability.
Drive agile delivery across multi-disciplinary pods with engineering and product teams.
Partner with executive leadership and operational leads to digitize workflows and automate interventions.