Head of Demand Generation — AI-Driven Growth

Airlock Digital; United States; Remoto; USD 180.000 - 280.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical, dental, and vision insurance

401K with 4% company match

Life and disability programs

Paid parental leave

Descrizione del lavoro

Airlock Digital is seeking a strategic Sr. Director of Demand Generation to own global demand generation strategy and lead a growing team.

Reporting to the CMO, you will translate goals into integrated programs that build awareness, generate qualified demand, and drive pipeline across new logos and existing customers. You'll orchestrate digital advertising, paid search, SEO, ABM, events, and AI-enabled optimization, measure performance, and optimize budgets.

Competenze

• 12–15+ years in B2B tech marketing with SaaS demand generation experience.
• 7+ years leading demand generation or integrated marketing teams.
• Proven track record delivering measurable pipeline and revenue across multiple regions.
• Deep experience with digital advertising, paid search, SEO, ABM, events, and nurture programs.
• Strong understanding of B2B SaaS buying journeys, funnel mechanics, attribution, and pipeline economics.

Mansioni

• Develop and lead the Demand Generation Strategy aligned to growth targets.
• Build integrated, multi-channel campaigns across regions and target accounts.
• Own pipeline metrics, forecasts, and reporting tied to revenue outcomes.
• Define lead lifecycle stages, scoring, routing, nurture, and handoffs.
• Lead and develop a growing demand generation team and manage the budget.

Conoscenze

Strategy & planning

Analytical thinking

Demand generation

Budget management

Team leadership

AI in marketing

Marketing automation

CRM & analytics

Cross-functional collaboration

Stakeholder management

Formazione

Bachelor’s Degree in Marketing or related discipline

Strumenti

HubSpot

Marketing automation platforms

CRM platforms

Descrizione del lavoro

Airlock Digital is seeking a strategic Sr. Director of Demand Generation to own global demand generation strategy and lead a growing team.

Reporting to the CMO, you will translate goals into integrated programs that build awareness, generate qualified demand, and drive pipeline across new logos and existing customers. You'll orchestrate digital advertising, paid search, SEO, ABM, events, and AI-enabled optimization, measure performance, and optimize budgets.