Global Director of Demand Generation & Growth

Airlock Digital; Colorado; On-site; USD 140,000 - 210,000; Full time

Benefits offered by this job

Health benefits

401K with company match

Paid parental leave

Paid time off

Home office allowance

Job summary

Airlock Digital is seeking a strategic Director of Demand Generation to lead our global demand-gen strategy and growing team from our Denver, CO HQ. You will translate company goals into integrated programs that build awareness, generate qualified demand, and support at least 3x pipeline coverage across new logos and existing accounts.

You will own the mix of digital advertising, paid search, SEO, ABM, events, and other channels, partnering with Sales to optimize lead management, conversion, and

Qualifications

• Bachelor’s Degree in Marketing or related discipline.
• 10+ years of B2B technology marketing experience.
• 5+ years leading demand generation or integrated marketing teams.
• Proven success delivering measurable pipeline and revenue results.
• Deep experience in digital advertising, paid search, SEO, ABM, events.
• Strong analytical skills; ability to translate data into strategy.
• Experience partnering with Sales and Revenue Operations.

Responsibilities

• Translate company goals into a comprehensive, measurable demand-gen strategy.
• Build multi-channel campaigns to generate qualified demand and pipeline.
• Define audience, geographic, channel, and campaign priorities.
• Balance short-term pipeline with long-term market development.
• Lead integrated campaigns for priority segments and target accounts.
• Collaborate with Product Marketing and Content on messaging and paths.
• Ensure programs run on schedule, budget, and brand-aligned.
• Manage agencies and vendor relationships with accountability for results.
• Set forecasts, benchmarks, and reporting tied to pipeline and revenue.
• Monitor funnel metrics and ROI; optimize campaigns and budget.
• Lead testing and experimentation to improve conversions.
• Develop the Demand Gen team with clear goals and coaching.

Job description

Airlock Digital is seeking a strategic Director of Demand Generation to lead our global demand-gen strategy and growing team from our Denver, CO HQ. You will translate company goals into integrated programs that build awareness, generate qualified demand, and support at least 3x pipeline coverage across new logos and existing accounts.

You will own the mix of digital advertising, paid search, SEO, ABM, events, and other channels, partnering with Sales to optimize lead management, conversion, and