GTM Strategy & Programs Lead

ShipBob, Inc.; Columbia (SC); Remote; USD 135,000 - 169,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Basic Life

Paid maternity/parental leave

Paid holidays & flexible time off

Paid sick leave

401K Match

Comprehensive benefits package

Job summary

ShipBob is seeking a GTM Strategy and Programs Manager to sit at the intersection of Revenue Operations and field execution. You will design and operationalize go-to-market programs that drive pipeline, sales productivity, and revenue growth, partnering with Sales, Marketing, Enablement, and RevOps to translate strategy into measurable programs.

You will lead cross-functional program calendars, define segment-level plays, and build rigorous measurement frameworks using Salesforce, Gong,

Qualifications

• 3+ years in GTM strategy, Revenue Operations, or sales strategy
• MBA or strong preferred; consulting/finance background helpful
• Experience with Salesforce reporting and analytics

Responsibilities

• Own design, operationalization, and improvement of go-to-market programs
• Collaborate with Sales, Marketing, Enablement, and RevOps to translate strategy into structured programs
• Define program metrics, instrument tracking in Salesforce and Databricks, and deliver recurring performance readouts
• Oversee quarterly and annual GTM planning cycles with Revenue Operations, Finance, and GTM leaders
• Run strategic projects including ICP refinement, territory design, and GTM model evolution
• Serve as a connective layer between Marketing, Enablement, GTM Engineering, and Sales
• Support board- and exec-level reporting on GTM program ROI and pipeline health

Skills

GTM strategy

Revenue Operations

Sales strategy

Cross-functional collab

Analytical skills

Education

MBA

Tools

Salesforce

Gong

Clay

Claude

Databricks

Tableau

Job description

ShipBob is seeking a GTM Strategy and Programs Manager to sit at the intersection of Revenue Operations and field execution. You will design and operationalize go-to-market programs that drive pipeline, sales productivity, and revenue growth, partnering with Sales, Marketing, Enablement, and RevOps to translate strategy into measurable programs.

You will lead cross-functional program calendars, define segment-level plays, and build rigorous measurement frameworks using Salesforce, Gong,