GTM Automation Engineer – AI-Driven Demand Gen

LeanScale, Inc.; New York (NY); On-site; USD 140,000 - 210,000; Full time

Job summary

Clay is seeking a GTM Engineer to elevate top‑of‑funnel workflows and build automated demand generation. You will sit at the intersection of GTM Engineering and Marketing, partnering with Demand Gen, Lifecycle Marketing, and SDR teams to convert prospects and accounts into proactive, measurable actions.

Ideal candidates have a strong background in Marketing Ops, RevOps, or GTM Engineering, plus hands‑on experience with Salesforce, HubSpot, Marketo, and AI‑driven automation.

Qualifications

• 6–10 years in Marketing Ops, RevOps or GTM Engineering.
• 3+ years in Marketing Ops/Demand Gen Ops or GTM Engineering or equivalent.
• Experience with core GTM tools such as Salesforce, HubSpot, Marketo and related platforms.

Responsibilities

• Build top‑of‑funnel workflow automations, lead/account scoring, and intent detection.
• Collaborate with Demand Gen, Lifecycle Marketing, and SDR leadership to translate needs into automation requirements.
• Own instrumentation of MQL definitions and funnel analytics to measure conversions and pipeline.
• Create connective tissue between Marketing and SDRs, including lifecycle handoffs and routing rules.
• Develop tools that surface account context for SDRs at critical moments and during campaigns.

Skills

Marketing Ops

RevOps

GTM Engineering

Salesforce

HubSpot

Marketo

Customer.io

6sense

Demandbase

Clearbit

SQL

Python

JavaScript

AI tools

BigQuery

Tools

Salesforce

HubSpot

Marketo

Customer.io

Braze

6sense

Demandbase

Clearbit

Common Room

Job description

Clay is seeking a GTM Engineer to elevate top‑of‑funnel workflows and build automated demand generation. You will sit at the intersection of GTM Engineering and Marketing, partnering with Demand Gen, Lifecycle Marketing, and SDR teams to convert prospects and accounts into proactive, measurable actions.

Ideal candidates have a strong background in Marketing Ops, RevOps, or GTM Engineering, plus hands‑on experience with Salesforce, HubSpot, Marketo, and AI‑driven automation.