Growth Product Manager — ML-Powered Notifications

Coinbase

Northern (KY)

On-site

USD 180,000 - 212,000

Full time

14 days+
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Benefits offered by this job

Equity
Bonus eligibility
Medical, dental, vision
401(k)

Job summary

Coinbase seeks a Product Manager II on the Growth team to own the end-to-end notifications platform, spanning push, in-app, and email. You will drive engagement and retention through ML-powered relevance while partnering with engineering, data science, and marketing to optimize targeting and timing.

Lead experimentation (A/B and multivariate) at scale and guide platform architecture for real-time personalization and new channels.

Qualifications

  • 5+ years of product management experience with growth, engagement, or lifecycle focus at scale (1M+ users).
  • Proven track record shipping ML-powered personalization or relevance features with data science collaboration.
  • Deep expertise in experimentation methodology, including A/B and multivariate testing.
  • Experience owning a multi-channel messaging or notifications platform (push, in-app, email).
  • Fluency in SQL and data analysis tools with self-service insights mindset.
  • Uses generative AI responsibly with human oversight to improve workflow efficiency.

Responsibilities

  • Own the product roadmap for Coinbase's notifications platform across push, in-app, and email.
  • Drive improvements in engagement, activation, and retention through ML-powered strategies.
  • Partner with Engineering, Data Science, and Marketing to build relevance models.
  • Lead experimentation programs to validate timing, content, and channel decisions.
  • Shape long-term platform architecture for new channels and real-time personalization.

Job description

Coinbase seeks a Product Manager II on the Growth team to own the end-to-end notifications platform, spanning push, in-app, and email. You will drive engagement and retention through ML-powered relevance while partnering with engineering, data science, and marketing to optimize targeting and timing.

Lead experimentation (A/B and multivariate) at scale and guide platform architecture for real-time personalization and new channels.

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