Growth-Focused Lead, Digital Paid Media

Astound Broadband; Colorado; On-site; USD 95,000 - 130,000; Full time

Benefits offered by this job

401k retirement plan

Medical, dental, vision insurance

Paid time off

Floating holidays

Paid holidays

Paid sick leave

Tuition reimbursement

Employee discount

Job summary

Astound Broadband is seeking a Manager, Digital Paid Media to lead our paid media strategy and teams. You will optimize performance across search, social, programmatic, affiliate, and retargeting channels, while coordinating with Analytics, eCommerce, and cross‑functional partners to drive customer acquisition and revenue growth.

You will manage multi‑million‑dollar budgets, coach a high‑performing team, and deliver insights to senior leadership.

Qualifications

• 5–8+ years of paid media management in high‑volume, service/subscription, eCommerce, telecom or D2C.
• Strong testing, analytics, forecasting, attribution, and performance measurement skills.
• Proficient with GA4, Looker, Tableau, BigQuery or similar tools.

Responsibilities

• Own paid media strategy and performance across search, social, programmatic, affiliate and retargeting.
• Lead, coach, and develop a high‑performing paid media team.
• Set priorities, allocate work, and ensure campaign execution.
• Manage budgets, pacing, forecasts, and shifts across channels/markets.
• Optimize channel mix, audiences, creative, offers and landing pages.
• Drive testing across platforms, audiences, creative and messaging.
• Partner with Analytics and eCommerce on tracking, attribution and reporting.
• Define performance metrics and apply MMM/MTA insights.
• Apply AI search/content insights to strengthen strategy.
• Translate data into clear optimization plans and executive reporting.
• Communicate strategies and results to senior leadership.
• Grow affiliate performance through partnerships and offers.
• Evaluate new platforms and partnerships for fit and scale.
• Manage agency and platform partners against deliverables.

Skills

5–8+ years paid media management

Performance marketing

Coaching high‑performing teams

Testing & analytics

GA4 / Looker / Tableau / BigQuery

Google / Microsoft / Meta / program‑m,

Affiliate platforms familiarity

First‑party data / CRM knowledge

Manage $10M+ budgets

Agency/telecom background

Full‑funnel strategy & scaling

Excel skills

Clear communication to leadership

Education

Bachelor’s degree in Marketing or related field

Job description

Astound Broadband is seeking a Manager, Digital Paid Media to lead our paid media strategy and teams. You will optimize performance across search, social, programmatic, affiliate, and retargeting channels, while coordinating with Analytics, eCommerce, and cross‑functional partners to drive customer acquisition and revenue growth.

You will manage multi‑million‑dollar budgets, coach a high‑performing team, and deliver insights to senior leadership.