Growth & Channel Strategy Lead (Onsite - Dallas)

AT&T inc.; Dallas (TX); On-site; USD 144,000 - 216,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k) plan

Tuition reimbursement

Paid Time Off & Holidays

Paid Parental Leave

Paid Caregiver Leave

Disability benefits

Life insurance & AD&D

Employee discounts

Job summary

AT&T Inc. is seeking a Lead Commercialization role to drive growth in the Medium Business segment.

The position focuses on developing go-to-market strategies, optimizing channel mix with direct and partner channels, and aligning product strategies with customer needs and market opportunities. You will lead cross-functional efforts with Product, Sales, Marketing, and Finance to deliver scalable commercialization programs and improve market penetration across mobility, connectivity, security,

Qualifications

• Bachelor's degree required; BS/BA preferred.
• 7-10+ years in commercialization, sales strategy, channel management, or related fields.
• Experience building channel strategies and growth initiatives in B2B markets.

Responsibilities

• Develop and execute strategies to increase market share and revenue in the Medium Business segment.
• Define optimal sales coverage: direct vs third-party channels.
• Design differentiated go-to-market approaches across mobility, connectivity, security, cloud, IoT, and emerging solutions.
• Monitor performance, competitor activity, and market trends to identify growth opportunities.
• Lead cross-functional commercialization programs and initiatives.
• Collaborate with Sales, Partner Management, Product, Marketing, Finance and Operations leaders to align strategies.

Skills

Data-driven analysis

Sales strategy

Channel management

Go-to-market

B2B growth

Education

Bachelor's degree (BS/BA)

Job description

AT&T Inc. is seeking a Lead Commercialization role to drive growth in the Medium Business segment.

The position focuses on developing go-to-market strategies, optimizing channel mix with direct and partner channels, and aligning product strategies with customer needs and market opportunities. You will lead cross-functional efforts with Product, Sales, Marketing, and Finance to deliver scalable commercialization programs and improve market penetration across mobility, connectivity, security,