Growth Architect, AI-Driven B2B SaaS

Motive; United States; Remote; USD 250,000 - 325,000; Full time

Job summary

Motive is seeking a strategic, analytical Vice President of Growth to build systems and programs driving durable growth across the customer lifecycle in a US-based role. You will partner across Marketing, Product, Sales, Customer Success, Finance, and Data to uncover high-value opportunities and translate them into measurable plans.

You will lead an organization focused on experiments, automation, and customer-centric improvements to activation, retention, and expansion, while balancing

Qualifications

• 12+ years of experience in growth, demand generation, product-led growth, lifecycle marketing, revenue growth, or a related discipline, including significant leadership experience.
• A track record of delivering measurable, efficient growth at a B2B SaaS or technology company, ideally with multiple products, customer segments, or routes to market.
• Deep personal expertise in selecting, building and analyzing enterprise demand generation programs across a wide range of channels.
• Strong analytical judgment and fluency with experimentation, funnel measurement, cohort analysis, forecasting, and growth economics.
• Experience leading teams and influencing senior stakeholders across Marketing, Product, Sales, Customer Success, Finance, and Data.
• A strong customer orientation and the ability to connect customer problems and behavior to practical growth opportunities.
• Ability to move between strategy and execution: framing the opportunity, making trade-offs, aligning stakeholders, and helping teams deliver.
• Clear executive communication skills, sound judgment with incomplete information, and a bias toward timely decisions and measurable action.
• A track record of attracting, developing, and retaining strong talent while setting a high bar for accountability and collaboration.

Responsibilities

• Set the growth strategy and priorities, connecting company goals to clear customer, funnel, and revenue outcomes.
• Identify the highest-value opportunities across acquisition, conversion, onboarding, activation, retention, and expansion; focus investment and teams on the problems with the greatest potential impact.
• Build a disciplined experimentation program: develop hypotheses, prioritize tests, establish success measures, and scale what works while quickly stopping what does not.
• Engage personally in the highest-impact growth programs across, paid, organic, web and other channels to gain insights and drive maximum output.
• Use automation and AI thoughtfully to reduce low-value work, personalize customer experiences, and increase team productivity without adding unnecessary complexity.
• Improve the customer journey across digital and human touchpoints, reducing friction from first interaction through adoption, renewal, and product expansion.
• Partner with Marketing to strengthen channel effectiveness, demand capture, audience quality, and conversion across the funnel.
• Partner with Product and Data to use customer research, product usage, and behavioral signals to improve activation, engagement, self-service, and product-led growth opportunities.
• Partner with Sales and Customer Success to improve lead quality, handoffs, time to value, retention, and expansion motions.
• Establish a clear growth measurement framework and operating cadence, including funnel definitions, dashboards, forecasting, cohort analysis, and performance reviews.
• Evaluate growth investments using rigorous economics, including conversion, acquisition cost, payback, lifetime value, retention, and incremental revenue.
• Build, lead, and develop a high-performing growth organization; establish clear ownership, decision rights, and strong cross-functional partnerships.
• Bring customer and market insight into company decisions, including product priorities, packaging, pricing, channel strategy, and go-to-market plans.

Skills

Growth strategy

Demand generation

Product-led growth

Lifecycle marketing

Revenue growth

Leadership experience

Job description

Motive is seeking a strategic, analytical Vice President of Growth to build systems and programs driving durable growth across the customer lifecycle in a US-based role. You will partner across Marketing, Product, Sales, Customer Success, Finance, and Data to uncover high-value opportunities and translate them into measurable plans.

You will lead an organization focused on experiments, automation, and customer-centric improvements to activation, retention, and expansion, while balancing