Growth Analytics & Revenue Optimization Lead

University Co-op; Austin (TX); On-site; USD 90,000 - 140,000; Full time

Job summary

University Co-op in Austin, TX is seeking a Revenue & Growth Analytics Manager to drive digital revenue through customer insights and data-driven optimization of the online experience. You will own analysis of customer behavior, site performance, and merchandising effectiveness to identify high-leverage growth opportunities and guide CRO testing with cross‑functional partners.

Reporting to the VP of Marketing, you’ll manage data infrastructure and the CRM, and work with marketing and creative

Qualifications

• Bachelor’s degree in Business, Marketing Analytics, Data Science, Economics, or a related field.
• 3+ years of experience in digital analytics, ecommerce performance, or growth-focused roles.

Responsibilities

• Lead and manage digital revenue analytics and growth initiatives.
• Drive CRO testing prioritization and optimization through data insights.
• Analyze customer behavior, site performance, and merchandising impact.
• Collaborate with marketing and creative teams to translate insights into action.
• Oversee data infrastructure and CRM, guiding cross-functional partners.

Skills

Analytical Thinking

Data Literacy

Decision Making

Problem Solving

Project Management

Thinking Strategically

Customer Relationship Management

Digital Marketing

Market Research and Consumer Behavior

Marketing Metrics

Education

Bachelor’s degree in Business, Marketing Analytics, Data Science, Economics, or a related field

Tools

Google Analytics

Data Visualization Tools

Shopify

Google Ads

Google Ad Grants

Job description

University Co-op in Austin, TX is seeking a Revenue & Growth Analytics Manager to drive digital revenue through customer insights and data-driven optimization of the online experience. You will own analysis of customer behavior, site performance, and merchandising effectiveness to identify high-leverage growth opportunities and guide CRO testing with cross‑functional partners.

Reporting to the VP of Marketing, you’ll manage data infrastructure and the CRM, and work with marketing and creative