Growth Analytics Lead - Cross-Channel Insights

Omnicom Media

New York (NY)

Vor Ort

USD 120.000 - 170.000

Vollzeit

Vor 6 Tagen
Sei unter den ersten Bewerbenden

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Benefits dieser Stelle

Medical & dental
401(k)
Competitive salary

Zusammenfassung

Omnicom Media in New York is seeking a senior analytics lead to build and scale a holistic approach to campaign measurement across channels and guide the team managing client deliverables for informed decision-making.

The role emphasizes cross-functional collaboration, advanced analytics, and compelling storytelling to influence media strategies. Experience leading client-facing analytics and knowledge of digital advertising tech is preferred.

Qualifikationen

  • 5+ years in marketing or digital analytics, focused on website performance.
  • Strong knowledge of ad servers, site-traffic partners, and verification.
  • Ability to articulate a data-driven POV on cross-channel media and storytelling.
  • Excellent written, verbal communication and presentation skills.

Aufgaben

  • Develop client-specific measurement plans.
  • Manage day-to-day analytics workflow and client outputs.
  • Present recommendations and actionable insights to clients.
  • Keep client informed of emerging measurement methodologies and cross-channel attribution.
  • Mentor junior team members on narrative storytelling with data.
  • Collaborate across Initiative crafts to ensure data-driven strategy.

Kenntnisse

Marketing analytics
Digital analytics
Ad tech knowledge
Communication
SQL

Tools

Omniture
WebTrends
DART
Atlas
Mediamind
NetBase

Jobbeschreibung

Omnicom Media in New York is seeking a senior analytics lead to build and scale a holistic approach to campaign measurement across channels and guide the team managing client deliverables for informed decision-making.

The role emphasizes cross-functional collaboration, advanced analytics, and compelling storytelling to influence media strategies. Experience leading client-facing analytics and knowledge of digital advertising tech is preferred.

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