Global Demand Gen Leader — AI-Driven Growth

Vontier Corporation

Madison (WI)

On-site

USD 150,000 - 200,000

Full time

5 days ago
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Job summary

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine that turns market demand into qualified pipeline. This leader will set the global acquisition strategy, run the website as the primary pipeline asset, and build a data-driven, AI-enabled team that grows marketing-sourced revenue efficiently across regions.

You will be accountable for a pipeline number, decide where to allocate spend, and drive alignment between marketing and sales from first touch to close-won.

Qualifications

  • Bachelor's degree in marketing, business or related field.
  • 10+ years in B2B demand generation or digital marketing.
  • 5+ years leading multi-region teams and agencies.
  • Proven record of owning a pipeline target and efficient CAC.
  • Hands-on depth in SEO, paid search and paid social.
  • Experience with CMS, website optimization and conversion.

Responsibilities

  • Lead global demand generation strategy and annual pipeline targets.
  • Own the website as a primary pipeline asset and drive optimization.
  • Manage paid, organic, owned and partner channels for scale.
  • Lead AI-enabled marketing workflows and data-driven decisions.
  • Oversee analytics, attribution, and reporting for revenue impact.
  • Partner with Sales to align on process, SLAs and velocity.

Skills

Strategic planning
Multi-region leadership
Analytics & measurement
Experimentation & optimization
AI in marketing workflows
Sales & marketing alignment

Education

Bachelor's degree in marketing or business
MBA or Master's degree beneficial

Tools

Salesforce
HubSpot/Pardot/Marketo
GA4/Analytics tools
6sense/Clarity/ABM tools

Job description

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine that turns market demand into qualified pipeline. This leader will set the global acquisition strategy, run the website as the primary pipeline asset, and build a data-driven, AI-enabled team that grows marketing-sourced revenue efficiently across regions.

You will be accountable for a pipeline number, decide where to allocate spend, and drive alignment between marketing and sales from first touch to close-won.

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