Global Demand Gen Director | AI-Driven Pipeline Growth

Vontier Corporation; Austin (TX); Presencial; USD 150.000 - 200.000; Tempo integral

Benefícios oferecidos por esta vaga

Health benefits

401(k) plan with company match

Paid time off

Resumo da vaga

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine that builds marketing-sourced pipeline. You will set the global acquisition strategy, run the website as the primary pipeline asset, and lead an AI-enabled team driving revenue across regions.

You will be accountable for a pipeline number, deciding budget, tests, and how marketing and sales collaborate from first touch to close-won. Strong leadership and analytics are essential.

Qualificações

• Bachelor's degree in marketing, business or related field, MBA beneficial.
• 10+ years in B2B demand generation or digital marketing, 7+ years in B2B SaaS.
• 5+ years leading multi-region teams and agencies, across North America, EMEA and APAC.
• Proven record of owning a pipeline target and growing marketing-sourced pipeline at an efficient CAC.
• Hands-on depth in SEO, paid search and paid social, plus knowledge of AI search optimization (GEO/AEO).
• Experience running a corporate website as a conversion engine, including CMS migration, CRO and localization.
• Strong analytics in funnel analytics, attribution, experimentation and BI tools; SQL familiarity.
• Advanced experience with Salesforce and major marketing automation platforms, plus intent/ABM and enrichment tools.
• Technical knowledge of web technologies to lead developers and agencies.
• Practical use of generative AI in marketing workflows with brand and data privacy in mind.
• Strategic and tactical agility to manage multiple programs in a fast-paced environment.

Responsabilidades

• Build and own the global acquisition strategy and annual demand plan with regional targets.
• Design full-funnel, always-on programs across paid, organic, owned, partner and outbound channels.
• Run account-based programs for enterprise targets using intent data to prioritize accounts.
• Manage the global media budget with allocation rules to maximize pipeline at lowest cost.
• Test and scale new acquisition channels including LinkedIn, YouTube, CTV and marketplaces.
• Own the global website as the primary pipeline asset with localization across regions.
• Operate the site as a product with backlog, sprint cadence and CRO testing.
• Collaborate with Product Marketing on buyer journeys, pricing pages and demos.
• Modernize the web stack with CMS options, lead routing tools and AI chat.
• Maintain high technical standards: Core Web Vitals, WCAG, data governance.
• Lead marketing analytics, define funnel stages, and deliver weekly pipeline and performance reporting.
• Own data foundation for demand: enrichment, consent, first-party data capture, GDPR/CCPA compliance.
• Work with regional sales to optimize speed-to-lead, lead quality and recapture.
• Localize programs with regional teams and share performance insights.
• Drive leadership decisions with win/loss and demand insights.
• Lead and grow a global team, coach, and manage performance reviews.
• Develop AI, analytics and experimentation capabilities within the team.
• Be a visible member of the global marketing leadership team and drive cross-functional collaboration.
• Hire and develop talent using company processes.
• Foster open communication and accountability across regions.

Conhecimentos

B2B demand generation

Digital marketing

Multi-region leadership

SEO & SEM

Sales alignment

Analytics & BI

Salesforce & MA platforms

AI in marketing

Formação

Bachelor's degree in marketing or related

MBA or Master’s beneficial

Ferramentas

Salesforce

HubSpot

Pardot

Marketo

Descrição da vaga

Teletrac Navman is seeking a Global Director of Demand Generation to own the engine that builds marketing-sourced pipeline. You will set the global acquisition strategy, run the website as the primary pipeline asset, and lead an AI-enabled team driving revenue across regions.

You will be accountable for a pipeline number, deciding budget, tests, and how marketing and sales collaborate from first touch to close-won. Strong leadership and analytics are essential.