Global Data & AI GTM Strategist

Amazon Web Services (AWS); Arlington (VA); On-site; USD 150,000 - 210,000; Full time

Job summary

Amazon Web Services (AWS) seeks a Sr. WW Data & AI GTM Specialist to own and evolve campaigns that help customers adopt AI and data services.

You will sit at the intersection of product marketing, sales enablement, and product, shaping messages and programs that scale. You will design scalable outreach across thousands of accounts, partner with demand marketing, field sales, and product teams, and use AI-powered tooling to improve targeting and conversion.

Qualifications

• 5+ years of developing, negotiating and executing business agreements.
• 5+ years of professional or military experience.
• Experience designing scalable go-to-market campaigns.
• Experience with AI-powered campaign tooling is a plus.

Responsibilities

• Own end-to-end campaign strategy and execution for Data & AI service categories.
• Design scalable outreach mechanisms for field sales on thousands of accounts.
• Build targeting frameworks from consumption data, signals and product usage patterns.
• Develop campaign messaging and sales plays for field sellers and customers.
• Collaborate with Demand Marketing, Product GTM, Field Enablement, and Leadership.
• Measure pipeline, conversion, deal velocity, and revenue influence; report to leadership.
• Experiment with formats and AI-powered personalization to improve engagement.

Tools

Bedrock AI

Sales Play Builder

AI agents

Third-party AI platforms

Job description

Amazon Web Services (AWS) seeks a Sr. WW Data & AI GTM Specialist to own and evolve campaigns that help customers adopt AI and data services.

You will sit at the intersection of product marketing, sales enablement, and product, shaping messages and programs that scale. You will design scalable outreach across thousands of accounts, partner with demand marketing, field sales, and product teams, and use AI-powered tooling to improve targeting and conversion.