Global Campaign Ops Lead, HubSpot Expert

Prosci; United States; Remote; USD 86,000 - 108,000; Full time

Benefits offered by this job

Bonus program

Wellness benefits

401k with company matching

LinkedIn Learning

Job summary

Prosci is seeking a Principal to lead global campaign operations. You will translate marketing plans for Individual and Enterprise audiences into scalable campaigns across regions using HubSpot, while maintaining quality and governance.

In this hands-on leadership role, you will set the operating model, standards and guardrails, direct a specialist partner team, and work with RevOps and Digital Experience to optimize campaign activation and measurement.

Qualifications

• 7+ years in marketing operations across multiple regions.
• Hands-on HubSpot Marketing Hub experience: workflows, lists, segmentation, email, landing pages and forms.
• Understanding of HubSpot-Salesforce integration and CRM responsibilities.
• Experience directing agency or partner teams with quality standards.
• Strong QA instinct to catch issues before they reach customers or reports.
• Strong campaign measurement fluency, including tracking, UTMs, attribution concepts and data foundations.

Responsibilities

• Translate demand strategy into scalable campaign execution across regions.
• Own end-to-end campaign process from brief to measurement for email, nurture, webinars, events and landing pages.
• Set global campaign standards, templates and processes for regional teams.
• Act as the senior Marketing expert on HubSpot usage, including audiences, segmentation and automation.
• Direct and quality-check the work of our specialist partner team.
• Define campaign measurement requirements with proper taxonomy and data structure.
• Own Marketing campaign activation across the website, including landing pages and forms, working with Digital Experience on platform improvements.
• Identify opportunities to automate, simplify and standardize campaign operations, including AI usage.
• Work with RevOps on lifecycle, routing and CRM data, and with reporting partners on metrics.
• Enable regional marketers to execute more independently, with clear standards and guardrails.

Skills

Marketing operations

HubSpot Marketing Hub

Campaign management

Cross-regional coordination

QA and analytics

Tools

HubSpot

Salesforce CRM

Job description

Prosci is seeking a Principal to lead global campaign operations. You will translate marketing plans for Individual and Enterprise audiences into scalable campaigns across regions using HubSpot, while maintaining quality and governance.

In this hands-on leadership role, you will set the operating model, standards and guardrails, direct a specialist partner team, and work with RevOps and Digital Experience to optimize campaign activation and measurement.