Global Campaign Strategy & Operations Leader

DroneDeploy, Inc.; Austin (TX); Hybrid; USD 172,000 - 237,000; Full time

Benefits offered by this job

Equity compensation

Bonus incentive compensation

Job summary

Procore is seeking a Director, Global Campaign Strategy & Operations to lead a global marketing hub from Austin, TX or Carpinteria, CA. You’ll guide a team of Campaign Strategists and Operations Managers to transform product inputs into audience-centric campaigns with a full-funnel focus.

The role partners with Product Marketing, Digital, Field Marketing, Brand, and MarTech to scale impact, optimize performance, and establish a unified global-to-regional operating model.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 10+ years of B2B marketing experience.
• Experience directly managing and mentoring teams of senior contributors and managers.
• Experience building and scaling cross-functional operating models in complex enterprise organizations.
• Strong fluency across full-funnel analytics, multi-touch attribution, ABM, and PLG signals.
• Deep experience establishing SLA handoffs, brief templates, and governance with Product Marketing or Sales.
• Growth-oriented mindset with executive communication skills and solution-driven approach.
• Prior experience in enterprise SaaS or construction industry is highly preferred.

Responsibilities

• Lead a team of Global Campaign Strategists and Campaign Operations Managers to execute audience-centric global campaigns.
• Own the global audience strategy and build priority-ranked campaign portfolios for quarterly CMO ratification.
• Drive audience-based pipeline by managing stage priorities, customer journeys, and multi-channel asset maps.
• Establish and enforce a reliable handoff process with Product Marketing covering briefs, lead times, and content governance.
• Partner with Field Marketing and regional teams for localization and alignment with local sales priorities.
• Collaborate with Analytics and MarTech to track asset efficacy, measure full-funnel performance, and optimize outcomes.
• Oversee content tiering governance to keep core assets high-leverage and globally aligned.
• Champion AI-forward workflows and context-layer asset management to accelerate campaign operations.

Skills

Campaign strategy

People leadership

ABM

Analytics

PLG signals

Education

Bachelor’s degree in Marketing, Business, Communications, or a related field

Master’s degree preferred

Job description

Procore is seeking a Director, Global Campaign Strategy & Operations to lead a global marketing hub from Austin, TX or Carpinteria, CA. You’ll guide a team of Campaign Strategists and Operations Managers to transform product inputs into audience-centric campaigns with a full-funnel focus.

The role partners with Product Marketing, Digital, Field Marketing, Brand, and MarTech to scale impact, optimize performance, and establish a unified global-to-regional operating model.