General Manager - RideNow McKinney

ridenowpowersports; McKinney (TX); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Commission-based pay

Health, Dental & Vision Insurance

Employer-Paid Life Insurance

Short-Term Disability Insurance

Employee discounts

Opportunities for growth

Job summary

RideNow Powersports -McKinney is seeking a results-driven General Manager to lead one of our locations. The role requires a proven leader who thrives in a fast-paced, high-volume retail environment and knows how to build winning teams.

You will drive sales performance across Sales, F&I, Parts, and Service, analyze KPIs, and partner with Regional Operations to align store results with company objectives. A strong emphasis on customer experience and team development is key.

Qualifications

• 5+ years of leadership in powersports dealership
• Proven track record of exceeding sales goals
• Experience with F&I, CRM, and desking tools
• Strong understanding of dealership operations and financial performance metrics

Responsibilities

• Lead by example and drive sales performance across all departments—Sales, F&I, Parts, and Service.
• Analyze key performance indicators and adapt strategy to exceed revenue and profitability targets
• Cultivate a high-performing team culture through coaching, training, and accountability
• Manage the full retail sales process, including deal structuring, closing, desking, inventory flow, and customer engagement
• Partner with Regional Operations to align store performance with broader organizational objectives
• Deliver an exceptional customer experience and resolve issues quickly to build long-term customer relationships

Skills

Powersports dealership leadership

Sales leadership

Dealership operations

Financial performance metrics

Tools

CRM systems

Desking tools

Job description

RideNow Powersports -McKinney, the largest powersports retailer in the country, is seeking a results-driven General Manager to lead one of our locations. We're looking for a proven leader who thrives in a fast-paced, high-volume retail environment and knows how to build winning teams.

What You'll Do:

• Lead by example and drive sales performance across all departments—Sales, F&I, Parts, and Service.
• Analyze key performance indicators and adapt strategy to consistently exceed revenue and profitability targets
• Cultivate a high-performing team culture through ongoing coaching, training, and accountability
• Manage the full retail sales process, including deal structuring, closing, desking, inventory flow, and customer engagement
• Partner with Regional Operations to align store performance with broader organizational objectives
• Deliver an exceptional customer experience and resolve issues quickly to build long-term customer relationships

What You Bring:

• 5+ years in powersports dealership leadership preferred (automotive, RV, or marine industries considered)
• Proven track record of exceeding sales goals and leading successful sales teams
• Experience with F&I, CRM systems, and desking tools
• Strong understanding of dealership operations and financial performance metrics

Why RideNow?

• Commission-based pay
• Health, Dental & Vision Insurance
• Employer-Paid Life and Short-Term Disability Insurance
• Employee discounts on products and services
• Opportunities for growth

All applicants must pass pre-employment testing including background check, MVR, and drug screening.

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