General Agency Principal

The Atlantic District; Wilkes-Barre (Luzerne County); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Paid Time Off (PTO)

Work from Home

Flexible Schedule

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Parental Leave

Hands on Training

Mon-Fri Schedule

Career Growth Opportunities

Retirement Plan

Job summary

The Atlantic District in Wilkes-Barre, PA is seeking a General Agency Principal to lead our local office. You will set strategic direction, mentor a growing team, and ensure every client interaction reflects our commitment to service excellence.

You will build local growth initiatives, manage carrier relationships, and drive operational efficiency while fostering an inclusive, collaborative culture in a community-focused agency. This role offers a leadership path with meaningful impact.

Qualifications

• Pennsylvania Life, Accident, and Health Insurance license.
• Valid producer appointment in good standing.
• Demonstrated history of building and leading successful insurance sales teams.
• Deep understanding of the independent agency model and carrier relationships.
• Proficiency with agency management systems and data-driven sales reporting.
• Experience in market development and recruiting high-performing producers.

Responsibilities

• Lead the day-to-day operations of our Wilkes-Barre office with a clear, positive vision.
• Recruit, mentor, and inspire a growing staff of insurance professionals.
• Develop and execute local growth strategies to expand footprint.
• Manage carrier relationships to offer best products to clients.
• Oversee sales workflows to maintain high service and efficiency.
• Foster a collaborative office culture that values every team member.

Skills

Leadership

Team leadership

Recruiting

Mentoring

Sales leadership

Data-driven reporting

Market development

Carrier relationships

Education

Insurance license (PA Life/Health)

Tools

Agency management systems

Sales reporting tools

Job description

Job Description

At The Atlantic District, we believe that insurance is about more than just policies - it is about the people we serve and the communities we call home. We are looking for a General Agency Principal to join our team in Wilkes-Barre, Pennsylvania. This is a rare opportunity to step into a leadership role where you can truly shape the future of our local office. We are not interested in rigid corporate structures; instead, we want to build a space where leadership feels natural, supported, and genuinely focused on individual growth. As our Principal, you will be the heartbeat of our office, steering our strategy, mentoring your team, and ensuring that every client interaction reflects our commitment to kindness and integrity. You will be walking into a group that is eager to grow and ready for your guidance. If you are an experienced leader who values authenticity and wants to create a lasting impact in the Wilkes-Barre area, we would love to have a conversation with you about your vision for our future.

Benefits

• Paid Time Off (PTO)
• Work from Home
• Flexible Schedule
• Health Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• Disability Insurance
• Parental Leave
• Hands on Training
• Mon-Fri Schedule
• Career Growth Opportunities
• Retirement Plan

Responsibilities

Lead the day-to-day operations of our Wilkes-Barre office while setting a clear, positive vision for our team.

Recruit, mentor, and inspire a growing staff of insurance professionals to reach their personal and collective goals.

Develop and execute local growth strategies that increase our footprint and deepen our community ties.

Manage carrier relationships to ensure we are offering the best possible products to our clients.

Oversee sales workflows to maintain high standards of service and operational efficiency.

Foster an office culture where collaboration is encouraged and every team member feels valued for their unique contributions.

Requirements

Pennsylvania Life, Accident, and Health Insurance license.

Valid producer appointment in good standing.

Demonstrated history of building and leading successful insurance sales teams.

Deep understanding of the independent agency model and carrier relationships.

Proficiency with agency management systems and data-driven sales reporting.

Experience in market development and recruiting high-performing producers.