Gameday Sponsorship Activation Coordinator

LEARFIELD; Irvine (CA); On-site; USD 24,000 - 25,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Health Savings Account (HSA)

401(k) + Match

Paid Time Off

Job summary

Learfield is seeking a Partnerships Coordinator to support corporate sponsorship activations on campus, coordinating across university partners and brand partners to deliver assets and experiences.

This hands-on role requires organized, detail-oriented individuals who excel in fast-paced environments, with strong communication and stakeholder management skills. Opportunities exist to grow within Learfield’s Sports Properties team.

Qualifications

• Some experience in marketing, partnerships, events, or related field.
• Strong organizational skills with high attention to detail.
• Clear and professional communication, both written and verbal.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
• Team-oriented mindset with initiative and support-focused.
• Proficiency in Microsoft Office (Word, PowerPoint, Excel).
• Ability to work flexible hours, including evenings, weekends, and home games.

Responsibilities

• Support the activation and fulfillment of corporate partnership agreements across traditional, digital, and in-venue platforms.
• Serve as a liaison between the property team, university staff, and brand partners to ensure smooth delivery of partner assets.
• Develop a strong understanding of each group’s experience across sporting events and deliver exceptional customer service to clients.
• Coordinate and execute group experiences during sporting events while supporting game-day operations, including the collection of marketing assets and data.
• Build and maintain strong relationships with organization partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of Learfield and the property.
• Track inventory and maintain accurate records of all sponsorship elements and deliverables.
• Assist with gameday operations, including setup, signage placement, hospitality, and in-game promotions.
• Supervise gameday staff, as needed, to support on-site execution.
• Provide proof-of-performance documentation for fulfilled partnership elements.
• Support administrative functions such as budget tracking, invoicing, contract documentation, and expense reporting.
• Contribute to partner recap presentations and internal reporting.
• Collaborate cross-functionally with departments (e.g., sales, digital, marketing) to ensure seamless execution.

Skills

Organized

Detail-oriented

Communication

Microsoft Office

Team player

Flexibility

Education

Bachelor's degree in a related field

Tools

Microsoft Office

Job description

Learfield is seeking a Partnerships Coordinator to support corporate sponsorship activations on campus, coordinating across university partners and brand partners to deliver assets and experiences.

This hands-on role requires organized, detail-oriented individuals who excel in fast-paced environments, with strong communication and stakeholder management skills. Opportunities exist to grow within Learfield’s Sports Properties team.