Enterprise Solutions Marketing Lead – Data & Apps

Hitachi - Vantara; Town of Florida (NY); On-site; USD 110,000 - 120,000; Full time

Job summary

Hitachi Vantara's Product Marketing team seeks a marketer to own go-to-market for Business Applications & Databases. The role translates complex technology into a clear market narrative and practical tools for sellers and partners worldwide.

You will drive strategy, create differentiated content, and enable field teams across domains. With 3–5 years in enterprise B2B marketing and a knack for evidence-based positioning, you will influence how we win deals and shape the market narrative globally.

Qualifications

• 3–5 years in product marketing, solutions marketing, product management, technical marketing, or enterprise B2B technology marketing.
• Proven ability to translate complex technical capability into clear positioning, messaging, value propositions, and customer-facing content.
• Experience building solution-oriented assets and enablement materials: web pages, solution briefs, data sheets, sales presentations, and sales tools.
• Experience supporting sales enablement, partner marketing, channel enablement, or field-readiness programs.
• Experience in a global enterprise technology environment, or supporting complex, multi-stakeholder B2B buying cycles.

Responsibilities

• Domain go-to-market strategy and execution for Business Applications & Databases: positioning, messaging, target audiences, buyer needs, and the solution narrative.
• Translate solution strategy and technical capability into differentiated, outcome-led stories that survive contact with enterprise buyers, sellers, and partners.
• Create customer-facing assets that get used: solution pages, data sheets, sales presentations, and sales tools.
• Enable sales and partners with assets and readiness that support the buyer journey from awareness to purchase.
• Coordinate cross-domain go-to-market plans across Data & Cyber Resilience and Virtualization & Cloud.

Skills

Product marketing

Global enterprise B2B

Analytical instincts

Cross-functional collaboration

Job description

Hitachi Vantara's Product Marketing team seeks a marketer to own go-to-market for Business Applications & Databases. The role translates complex technology into a clear market narrative and practical tools for sellers and partners worldwide.

You will drive strategy, create differentiated content, and enable field teams across domains. With 3–5 years in enterprise B2B marketing and a knack for evidence-based positioning, you will influence how we win deals and shape the market narrative globally.