Enterprise Solutions Marketing Lead - Data & Apps

Hitachi - Vantara; Nebraska; On-site; USD 110,000 - 120,000; Full time

Job summary

Hitachi Vantara is seeking a Product Marketing professional to own GTM for Business Applications & Databases, translating complex technology into compelling market stories and practical tools for sellers and partners.

You will influence cross-functional teams across product, sales, technical, partner, and marketing to shape positioning and enablement, driving differentiated, win-ready content for global markets.

Qualifications

• 3–5 years in product marketing, solutions marketing, product management, or enterprise B2B tech marketing.
• Experience owning or supporting GTM strategy and execution—launches, campaigns, sales plays, or related commercialization work.
• Proven ability to translate complex tech into clear positioning, messaging, and customer-facing content.
• Experience building solution-oriented assets and enablement materials: web pages, data sheets, presentations, and tools.
• Experience supporting sales enablement, partner marketing, channel enablement, or field-readiness programs.
• Experience in a global enterprise technology environment with multi-stakeholder buying cycles.
• Strong analytical skills to interpret market and competitive input and build evidence-backed positions.

Responsibilities

• Domain go-to-market: define and execute positioning, messaging, audiences and solution narratives.
• Translate capabilities into differentiated, outcome-led stories for buyers, sellers, and partners.
• Create customer-facing assets such as solution pages, data sheets, and sales tools.
• Enable sales and partners with assets and readiness across the buyer journey.
• Coordinate cross-domain GTM plans across Data & Cyber Resilience and Virtualization & Cloud.
• Align messaging, content, enablement, campaigns, launches, and solution plays across teams.
• Gather customer, market, and competitive evidence to sharpen differentiation and accuracy.
• Deliver multiple outputs under tight timelines with high quality.

Skills

Product Marketing

Go-to-market

Messaging

Content creation

Sales enablement

Analytics

Cross-functional

Tools

AI & LLM tools

Job description

Hitachi Vantara is seeking a Product Marketing professional to own GTM for Business Applications & Databases, translating complex technology into compelling market stories and practical tools for sellers and partners.

You will influence cross-functional teams across product, sales, technical, partner, and marketing to shape positioning and enablement, driving differentiated, win-ready content for global markets.