Enterprise ABM Strategy & Growth Lead

Amazon Inc.; Arlington (VA); On-site; USD 81,000 - 141,000; Full time

Job summary

Amazon Inc. is seeking a results-driven Account-Based Marketing Manager to design and execute ABM programs for enterprise customers.

Own ABM strategy and end-to-end execution, creating data-driven, multi-channel campaigns that accelerate pipeline and revenue growth. You will partner with Sales to understand customer priorities, identify growth opportunities, and measure ROI with cross-functional stakeholders.

Qualifications

• 5+ years in B2B marketing, including enterprise/audience programs.
• Experience translating objectives into marketing strategies and programmes.
• Experience partnering with Sales to drive business outcomes.
• Ability to use data and analytics to inform strategy and measure performance.

Responsibilities

• Develop ABM strategies for priority enterprise customers, translating objectives into 1:1 and 1:few plans.
• Partner with Sales and account teams to identify growth opportunities and optimal marketing impact.
• Build integrated engagement initiatives across channels to create cohesive customer experiences.
• Own programs from strategy to execution, managing budgets and timelines.

Skills

ABM strategy

Cross-functional collaboration

Data analytics

Campaign management

Sales alignment

Project management

Digital marketing

Education

MBA

Tools

Salesforce

Marketo

Job description

Amazon Inc. is seeking a results-driven Account-Based Marketing Manager to design and execute ABM programs for enterprise customers.

Own ABM strategy and end-to-end execution, creating data-driven, multi-channel campaigns that accelerate pipeline and revenue growth. You will partner with Sales to understand customer priorities, identify growth opportunities, and measure ROI with cross-functional stakeholders.