EdTech SDR: Build Qualified Opportunities & Impact

Cengage Group; Portland (OR); On-site; USD 33,000 - 40,000; Full time

Job summary

Cengage Group in the United States is seeking a motivated Business Development professional to generate qualified meetings with prospective partners and identify key decision-makers for the sales team.

You’ll collaborate to prioritize target accounts, refine outreach, and nurture leads from marketing programs and events, driving high-quality opportunities and ensuring CRM-documented activity for account management.

Qualifications

• Experience using CRM and MS Office; comfort with sales tools.
• Self-starter with a goal-focused mindset and accountability.
• Strong organization, planning, and communication abilities.
• Commitment to high performance and continuous development.
• Proven persistence to build rapport and close opportunities.

Responsibilities

• Generate qualified meetings by identifying decision-makers and creating sales opportunities.
• Collaborate with BD to prioritize target accounts and refine outreach strategies.
• Follow up with respondents from marketing programs and events.
• Drive outreach via phone, email, and LinkedIn activities.
• Research institutions to identify influencers and business goals.
• Nurture leads until sales-ready and provide qualified opportunities to partners.
• Track activity and notes in CRM to support account teams.

Skills

CRM & outreach tools

Self-starter mindset

Accountability & discipline

Team collaboration

Organization & communication

Continuous development

Persuasive client interactions

Tools

CRM systems

Sales engagement tools

Job description

Cengage Group in the United States is seeking a motivated Business Development professional to generate qualified meetings with prospective partners and identify key decision-makers for the sales team.

You’ll collaborate to prioritize target accounts, refine outreach, and nurture leads from marketing programs and events, driving high-quality opportunities and ensuring CRM-documented activity for account management.