EdTech Growth Marketing Coordinator

Cengage Group; Newark (NJ); Remote; USD 26,000 - 43,000; Full time

Job summary

Cengage Group is a global education technology company committed to making learning engaging and affordable. This role supports marketing leadership, coordinates campaigns, and collaborates with internal teams and external partners to deliver results across multiple channels.

The ideal candidate has a degree in Marketing or related field, strong writing and organization skills, and proficiency in Microsoft Office and Adobe Creative Suite.

Qualifications

• Degree, certification, or minor in Marketing, Communications, Journalism, or a related field.
• Organized, accurate, and thorough.
• Strong written and verbal communication skills.
• Ability to prioritize tasks to deliver projects on schedule.
• Knowledge of marketing terminology.
• Ability to develop marketing content and collateral.
• Ability to manage multiple priorities and collaborate effectively within a team.
• Proficiency in Microsoft Office Suite.
• Familiarity with Adobe Creative Suite.
• Passion for digital education and positive customer outcomes.
• Familiarity with marketing strategies and delivery channels.
• Understanding of both B2B and B2C marketing is a plus.
• Channel or product marketing experience is a plus.
• Experience with Salesforce Pardot or Marketing Cloud is a plus.

Responsibilities

• Assist marketing leadership with strategy execution and campaign support
• Collaborate confidently and professionally with external partners
• Coordinate, track, and facilitate the completion of projects and initiatives
• Create and organize content calendars
• Optimize internal processes
• Assist with the creation and proofreading of marketing materials
• Coordinate the distribution of marketing materials both internally and externally
• Assist with basic analytics and reporting across multiple channels
• Collaborate with cross-functional internal teams to deliver results
• Assist with market research and identify emerging trends and opportunities

Skills

Strategy execution

Cross-functional collaboration

Content development

Project management

Written communication

Prioritization

Marketing terminology

Team collaboration

Microsoft Office

Education

Marketing/Communications/Journalism degree or minor

Tools

Microsoft Office Suite

Adobe Creative Suite

Salesforce Pardot/Marketing Cloud

Job description

Cengage Group is a global education technology company committed to making learning engaging and affordable. This role supports marketing leadership, coordinates campaigns, and collaborates with internal teams and external partners to deliver results across multiple channels.

The ideal candidate has a degree in Marketing or related field, strong writing and organization skills, and proficiency in Microsoft Office and Adobe Creative Suite.