Ecosystem Partnerships Director - Growth & GTM

Acxiom; Topeka (KS); Remote; USD 180,000 - 240,000; Full time

Job summary

Acxiom is seeking a Leader of Ecosystem Partnerships to drive end-to-end partner strategy and GTM motions across key ecosystem partners. This role will scale channel sales, own cross-functional execution with sales, marketing, product, and engineering, and expand Acxiom’s identity and data capabilities within partner ecosystems.

The leader will build structured GTM plans, enable partner sellers, and develop joint pipelines with alliance teams.

Qualifications

• 15+ years in partnerships, alliances, or business development at an enterprise data, marTech, or cloud infrastructure company.
• Direct experience co-selling with or through hyperscaler/platform ecosystems (Adobe, Snowflake, AWS, Google Cloud, Salesforce, or similar).
• Track record building GTM playbooks and driving measurable partner-sourced pipeline along with both direct and indirect revenue.
• Strong grasp of identity resolution, first-party data infrastructure, and customer data platform (CDP) concepts.
• Executive presence — comfortable running joint business planning with partner VPs and cross-functional alignment across sales, marketing, and product.
• Experience in financial services or another regulated vertical is a plus.

Responsibilities

• Own the GTM strategy and execution across Acxiom's key ecosystem partners and define revenue growth structures.
• Lead and develop a team of Ecosystem growth partner managers for joint GTM execution.
• Build and execute structured GTM plans with objectives and success metrics for partner-sourced/influenced revenue.
• Lead partner enablement and training for Acxiom's identity resolution and data capabilities.
• Develop competitive positioning for Acxiom's data backbone in enterprise contexts.
• Build joint pipeline with partner sales and alliance teams; track co-sell revenue and bookings.
• Represent Acxiom at partner QBRs and planning cycles; foster executive relationships.

Skills

Partnerships & alliances

Co-selling with ecosystems

GTM playbooks

Identity resolution & data platforms

Executive partnership management

Regulated vertical experience

Job description

Acxiom is seeking a Leader of Ecosystem Partnerships to drive end-to-end partner strategy and GTM motions across key ecosystem partners. This role will scale channel sales, own cross-functional execution with sales, marketing, product, and engineering, and expand Acxiom’s identity and data capabilities within partner ecosystems.

The leader will build structured GTM plans, enable partner sellers, and develop joint pipelines with alliance teams.