Digital Messaging Ops Analyst - Cross-Channel Marketing

CVS Health Corporation; Missouri; Hybrid; USD 73,000 - 122,000; Full time

Job summary

CVS Health Corporation is seeking a Digital Messaging Ops Analyst to support the implementation, maintenance and optimization of our digital communication platforms used for outbound messaging. You will ensure day-to-day execution, QA, monitoring, and optimization of customer communications while collaborating with Marketing, Operations, Engineering, Architecture and Analytics.

You will help define user stories, support the backlog, and maintain the integrity of features within an Agile Product

Qualifications

• 3+ years in Marketing, Product, Business, Consulting, or IT.

Responsibilities

• Support day-to-day execution, QA, monitoring and optimization of customer communications.
• Define user stories and support team backlog for Agile product team.
• Collaborate with Marketing, Operations, Engineering, Architecture and Analytics.

Skills

Marketing Cloud

HTML/CSS/AMPscript/SSJS

SQL

Email Studio

Content Builder

Journey Builder

Cross-channel personalization

Project management

Analytics

Stakeholder collaboration

Education

Bachelor's degree in Marketing/Engineering/CS

Tools

Salesforce Marketing Cloud

Braze

Adobe Campaign

InfoBip

Marketo

Job description

CVS Health Corporation is seeking a Digital Messaging Ops Analyst to support the implementation, maintenance and optimization of our digital communication platforms used for outbound messaging. You will ensure day-to-day execution, QA, monitoring, and optimization of customer communications while collaborating with Marketing, Operations, Engineering, Architecture and Analytics.

You will help define user stories, support the backlog, and maintain the integrity of features within an Agile Product