Demand Gen Ops Lead: MQL Growth & Alignment (Atlanta)

Infor Inc.; Atlanta (GA); Hybrid; USD 120,000 - 150,000; Full time

Job summary

Infor Inc. seeks a Sr. Manager, Sales Operations in Atlanta (hybrid).

The role oversees the regional Demand Gen Ops, aligning Field Marketing and BDR leadership to improve MQL quality and volume. You will drive cross-functional collaboration, KPI alignment, and weekly demand management cadence across local teams. You will partner with marketing and BDR leaders to forecast MQLs, optimize channel mix, and ensure accountability in joint reviews.

Qualifications

• Ability to convene the right leaders when significant spend initiatives or big-bet events require cross-functional decisions.
• Partner with Prospecting Program Management on TAL build prioritization for the region, without owning the build itself.
• Manage and develop the region's Demand Gen Ops Individual Contributor(s)

Responsibilities

• Collaborate with Senior BDR Managers/Directors and Directors of Field Marketing to optimize how local teams execute against MQLs.
• Forecast MQLs with field marketing and ensure alignment with campaigns and events.
• Surface gaps between Marketing and BDR leadership and provide visibility for action items.
• Align regional KPIs with Marketing and BDR leadership to drive shared targets.
• Design and run a weekly demand management cadence with KPI tracking and accountability.
• Coordinate channel mix optimization for MQL generation based on channel performance.
• Support follow-up calls with BDR teams after campaigns go live.

Skills

Cross-functional leadership

Demand generation

Data-driven decisions

Stakeholder management

Job description

Infor Inc. seeks a Sr. Manager, Sales Operations in Atlanta (hybrid).

The role oversees the regional Demand Gen Ops, aligning Field Marketing and BDR leadership to improve MQL quality and volume. You will drive cross-functional collaboration, KPI alignment, and weekly demand management cadence across local teams. You will partner with marketing and BDR leaders to forecast MQLs, optimize channel mix, and ensure accountability in joint reviews.