Demand Gen Architect: ABM, Email & Pipeline Growth

Creative Chaos; United States; À distance; USD 90 000 - 150 000; Plein temps

Résumé du poste

Creative Chaos is seeking a Demand Generation Manager in the United States to design and execute integrated demand generation strategies. You will own the demand engine from audience identification and messaging to campaign launch, nurturing, and revenue impact.

The role combines strategic planning with hands-on execution, including writing emails, building automation workflows, researching prospects, and analyzing results to optimize performance.

Qualifications

• 4–6 years of experience in B2B demand generation, email marketing, outbound marketing, or growth marketing.
• Proven ability to develop and execute email marketing and outbound acquisition campaigns.
• Strong understanding of B2B buyer journeys, ICP development, audience segmentation, and lead qualification.
• Experience with marketing automation platforms, preferably HubSpot.
• Experience with prospecting, contact enrichment, and outbound campaign tools.
• Excellent email copywriting and communication skills.
• Knowledge of email deliverability, sender reputation, and authentication protocols (SPF, DKIM, DMARC).
• Understanding of ABM and multi‑channel outreach.

Responsabilités

• Develop and execute integrated demand generation strategies aligned with revenue objectives.
• Build campaigns to generate awareness, nurture prospects, and create new opportunities.
• Design industry‑specific and persona‑based campaigns with tailored messaging and value propositions.
• Plan ABM campaigns for high‑value target accounts and coordinate calendars, content, and distribution.
• Own demand generation workflows and automation within HubSpot.
• Develop reporting dashboards to measure performance and pipeline contribution.
• Collaborate with Sales to convert responses into meetings and opportunities.

Connaissances

Demand generation

Email campaigns

Outbound marketing

ABM

Marketing automation

CRM

Copywriting

Campaign analytics

Lead qualification

Multi-channel outreach

Outils

HubSpot

ActiveCampaign

Marketo

Apollo.io

Clay

ZoomInfo

Lusha

Salesloft

Outreach

Lemlist

Looker Studio

Google Analytics 4

LinkedIn Sales Navigator

Mailchimp

Description du poste

Creative Chaos is seeking a Demand Generation Manager in the United States to design and execute integrated demand generation strategies. You will own the demand engine from audience identification and messaging to campaign launch, nurturing, and revenue impact.

The role combines strategic planning with hands-on execution, including writing emails, building automation workflows, researching prospects, and analyzing results to optimize performance.