Demand Gen & ABM Specialist

Evolving Solutions, Inc.; Minneapolis (MN); Híbrido; USD 65.000 - 80.000; Jornada completa

Descripción de la vacante

Evolving Solutions is seeking a Marketing Demand Generation Specialist to bridge Marketing and Sales by identifying prospects, nurturing leads, and coordinating personalized outreach. You will execute demand generation and ABM programs that convert campaigns and events into qualified leads and pipeline.

The role requires collaboration across Marketing and Sales, managing lead flows in Marketing Hub, and measuring campaign impact to improve revenue growth.

Formación

• Bachelor's degree in marketing, communications or related field required.
• Minimum of 3 years in demand generation, campaign execution, lead generation and lead management.
• Experience with marketing automation and CRM systems.
• Strong written and verbal communication skills.

Responsabilidades

• Engage prospects through personalized outreach to generate qualified sales conversations and leads.
• Execute targeted outbound outreach for priority accounts and partner campaigns.
• Document conversations, interests, pain points, timing, and next steps in Sales and Marketing Hub.
• Develop and execute ABM activities for priority accounts.
• Coordinate campaigns and assets with Product Marketing and Sales teams.
• Track campaign performance and optimize based on results.

Conocimientos

Demand generation

Campaign execution

Lead generation

CRM / Marketing automation

Marketing analytics

Educación

Bachelor's degree in marketing, communications or related field

Herramientas

Microsoft Dynamics

Descripción del empleo

Evolving Solutions is seeking a Marketing Demand Generation Specialist to bridge Marketing and Sales by identifying prospects, nurturing leads, and coordinating personalized outreach. You will execute demand generation and ABM programs that convert campaigns and events into qualified leads and pipeline.

The role requires collaboration across Marketing and Sales, managing lead flows in Marketing Hub, and measuring campaign impact to improve revenue growth.