Data & Insights Analyst: Marketing Campaigns & Analytics

Digitas North America; San Francisco (CA); On-site; USD 56,000 - 86,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental leave

Tuition reimbursement

Flexible time off

Job summary

Digitas North America is seeking an Analyst to turn data into actionable insights for client marketing campaigns in San Francisco. You will contribute to day-to-day reporting, build dashboards, and support measurement strategies across campaigns.

The role emphasizes data storytelling, collaboration with cross-functional teams, and ongoing learning in a fast-paced environment. A 4-year degree and 1–3 years in a related field are typical requirements.

Qualifications

• 1-3 years of work experience in a relevant industry.
• A four-year college degree
• Passion for digital marketing, eagerness to learn in a constantly-changing space
• Familiarity with Excel and/or other data analysis tools such as SQL or Tableau a plus
• Comfortable in a fast-paced and deadline-driven environment
• Familiarity with prompt-based interaction and commonly used generative AI tools is a plus.

Responsibilities

• Keeping a pulse on day-to-day performance data across campaigns (display, site, search, email, social).
• Creating recurring reports and dashboards in various reporting systems and databases.
• Identifying data nuances to optimize the client's business.
• Supporting marketing initiatives across project lifecycles, including measurement plans and performance reporting.
• Expanding industry knowledge and relevant skillsets through internal training.

Skills

Excel

SQL

Tableau

AI tools

Education

Bachelor's degree

Job description

Digitas North America is seeking an Analyst to turn data into actionable insights for client marketing campaigns in San Francisco. You will contribute to day-to-day reporting, build dashboards, and support measurement strategies across campaigns.

The role emphasizes data storytelling, collaboration with cross-functional teams, and ongoing learning in a fast-paced environment. A 4-year degree and 1–3 years in a related field are typical requirements.