Data & Analytics Consulting Lead

Omnicom Media; Atlanta (GA); In loco; USD 90.000 - 110.000; Tempo pieno

Descrizione del lavoro

Omnicom Media in Atlanta is seeking a Business Analytics professional to drive strategic insights and lead analytics delivery across client engagements. You will collaborate with planning and investment teams to develop measurement plans and deliver actionable outcomes that influence media strategies.

You will mentor analysts, present insights to clients, and help advance consumer segmentation and data-driven advertising initiatives in a fast-paced agency environment.

Competenze

• University degree and 3–4 years of data/analytics experience in advertising or management consulting/marketing
• Knowledge of agency-side media campaign planning and execution desirable but not required

Mansioni

• Build and deepen understanding of client strategic issues, initiatives and competitive position
• Participate in measurement plan development and execution
• Ensure timely delivery of scheduled and ad hoc deliverables
• Generate clear, actionable insights and narratives via advanced analytics
• Lead, mentor and train analysts
• Present reports and POVs to clients regularly by phone and in person
• Contribute to consumer segmentation and audience exploration processes
• Design tests to measure incremental impact of media on outcomes
• Manage cross-functional day-to-day tasks with clear priorities

Conoscenze

Marketing analytics

Integrated marketing

Audience-based marketing

Analytic problem solving

Client leadership

Communication skills

Coaching

Ambiguity tolerance

Emerging tech in ads

Formazione

Bachelor's degree in a relevant field

Descrizione del lavoro

Omnicom Media in Atlanta is seeking a Business Analytics professional to drive strategic insights and lead analytics delivery across client engagements. You will collaborate with planning and investment teams to develop measurement plans and deliver actionable outcomes that influence media strategies.

You will mentor analysts, present insights to clients, and help advance consumer segmentation and data-driven advertising initiatives in a fast-paced agency environment.