Senior Manager, Data & Analytics Strategy

Interpublic; Atlanta (GA); Hybrid; USD 90,000 - 110,000; Full time

Job summary

Omnicom Media in Atlanta, GA is seeking a Manager, Data & Technology to lead business analytics initiatives within the agency. You will guide measurement plans, develop actionable insights, mentor analysts, and present reports to clients.

You will collaborate with planning and investment teams on budget setting and optimization, and drive data-driven advertising solutions. A university degree and 3–4 years in analytics or digital consulting are required; salary is $90,000–$110,000 with a hybrid

Qualifications

• University degree and 3–4 years of data/analytics experience in advertising or consulting.
• Experience in agency-side media campaign planning and execution is desirable.
• Strong leadership, communication and client-facing skills.

Responsibilities

• Build and understand client strategic issues and measurement plans.
• Deliver insights and narratives using advanced analytics techniques.
• Lead and mentor analysts; present to clients; collaborate with planning & investment teams.

Skills

Marketing analytics

Audience-based marketing

Data-driven advertising

Leadership

Client relationships

Communication skills

Project management

Education

University degree

Job description

Omnicom Media in Atlanta, GA is seeking a Manager, Data & Technology to lead business analytics initiatives within the agency. You will guide measurement plans, develop actionable insights, mentor analysts, and present reports to clients.

You will collaborate with planning and investment teams on budget setting and optimization, and drive data-driven advertising solutions. A university degree and 3–4 years in analytics or digital consulting are required; salary is $90,000–$110,000 with a hybrid