Cybersecurity BDR: AI-Powered Pipeline Builder

Cybersecurity Marketing Society; United States; Remote; USD 80,000 - 110,000; Full time

Job summary

Red Balloon Security is seeking a Business Development Representative to own the earliest stage of the sales funnel, identifying and engaging target accounts in embedded cybersecurity markets. You will generate qualified meetings for the Account Executive team and use AI-assisted tools to optimize outreach.

The role requires 2–4 years in a BD/SDR capacity, strong communication, and experience with Apollo, CRM systems, and sales engagement platforms.

Qualifications

• 2–4 years in a business development, sales development, or top-of-funnel lead generation role.
• Hands-on familiarity with AI platforms used for prospecting, outreach, and personalization.
• Experience with outbound marketing/sales platforms and CRM tools (e.g., Apollo, Salesforce, HubSpot).
• Strong written and verbal communication skills and ability to craft concise outreach messaging.
• Highly organized, metrics-driven, and able to handle high-volume activities.
• Bachelor’s degree in Business Administration; sales/marketing emphasis preferred.

Responsibilities

• Build and refine target account and contact lists using prospecting databases.
• Execute multi-channel outbound campaigns to generate qualified leads and meetings.
• Research and personalize outreach using account intelligence and industry news.
• Qualify inbound leads and hand off opportunities with context to Account Executives.
• Maintain up-to-date CRM records and prepare first-meeting briefs.
• Collaborate with Marketing to align on campaigns and lead scoring.

Skills

Outbound prospecting

AI-assisted tools

B2B SaaS selling

CRM usage

Sales engagement platforms

Education

Bachelor’s degree in Business Administration

Tools

Apollo

Salesforce

HubSpot

Outreach

Salesloft

LinkedIn Sales Navigator

ZoomInfo

Job description

Red Balloon Security is seeking a Business Development Representative to own the earliest stage of the sales funnel, identifying and engaging target accounts in embedded cybersecurity markets. You will generate qualified meetings for the Account Executive team and use AI-assisted tools to optimize outreach.

The role requires 2–4 years in a BD/SDR capacity, strong communication, and experience with Apollo, CRM systems, and sales engagement platforms.