CRM & Lead Optimization Specialist (Data-Driven)

Tech Sales Jobs; United States; Remote; USD 37,000 - 55,000; Full time

Benefits offered by this job

25 days vacation

5 extra days off

Meal voucher

Pension insurance contribution

Cafeteria

Multisport card

Company phone

Laptop

Flexible working

Company breakfasts and events

Job summary

Coface is seeking a data-driven Lead Management & CRM Specialist to disassemble CRM, optimize leads, and improve sales pipeline performance. You will drive data quality and ensure actionable opportunities reach sales and call center teams.

You will manage data-driven lead systems, analyze lead quality, identify pipeline weaknesses, and propose concrete changes beyond reporting to boost conversions and business impact.

Qualifications

• Experience in B2B lead management, marketing operations, sales operations or sales enablement.
• Strong analytical and data-driven thinking.
• Practical experience with CRM systems (Salesforce, MS Dynamics, HubSpot, Centrix, etc.).
• Interest in modern technologies and the ability to meaningfully use AI in business.
• Ability to collaborate with business and argue based on data.
• Fluent Czech.
• English at a very good level, daily communication with the region in English.

Responsibilities

• Lead management across channels (call center, sales, web, campaigns).
• Working with CRM data – segmentation, scoring, quality.
• Setting up and optimizing lead forwarding to salespeople.

Skills

Lead management

Data analytics

CRM systems

AI in business

Data-driven collaboration

Czech language

English communication

Tools

Salesforce

MS Dynamics

HubSpot

Centrix

Job description

Coface is seeking a data-driven Lead Management & CRM Specialist to disassemble CRM, optimize leads, and improve sales pipeline performance. You will drive data quality and ensure actionable opportunities reach sales and call center teams.

You will manage data-driven lead systems, analyze lead quality, identify pipeline weaknesses, and propose concrete changes beyond reporting to boost conversions and business impact.