CRM Architect: Lifecycle Automation & Personalization
Chime
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Benefits offered by this job
Job summary
Chime is seeking a CRM Manager to own the technical foundation behind member engagement across email, push, in-app, and SMS. You will lead key projects to scale tools, improve channel health, and automate lifecycle journeys, partnering with Engineering, Data, and Legal.
6–8+ years in CRM with hands-on experience on Braze, Iterable, or Salesforce Marketing Cloud are required. You will balance member experience with compliance, drive automation, and influence senior partners while delivering
Qualifications
- 6–8+ years in CRM/marketing operations with a strong technical focus.
- Hands-on mastery of enterprise CRM/marketing automation platforms.
- Track record of leading tool implementations and integrations end to end.
- Strong knowledge of channel health, deliverability, consent management.
Responsibilities
- Own strategy, roadmap, and health of CRM platform and channels.
- Lead projects to implement, integrate, and scale new tools and capabilities.
- Monitor and improve channel health across email, push, in‑app, and SMS.
- Design scalable lifecycle processes, QA, governance, and documentation.
- Partner with Engineering on data foundations, APIs, and real‑time triggers.
- Build data‑driven journeys and personalization logic, and drive automation.
Skills
Tools
Job description
Chime is seeking a CRM Manager to own the technical foundation behind member engagement across email, push, in-app, and SMS. You will lead key projects to scale tools, improve channel health, and automate lifecycle journeys, partnering with Engineering, Data, and Legal.
6–8+ years in CRM with hands-on experience on Braze, Iterable, or Salesforce Marketing Cloud are required. You will balance member experience with compliance, drive automation, and influence senior partners while delivering
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