Creative Lead, Integrated Campaigns & AI Storytelling

Salesforce, Inc.

United States

On-site

USD 140,000 - 190,000

Full time

5 days ago

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Job summary

Salesforce, Inc. seeks a Creative Lead, Integrated Campaigns Creative, to guide a multidisciplinary team of designers and copywriters. You will translate product and audience priorities into compelling cross-channel campaigns for Missionforce and related initiatives.

You will partner with Missionforce Marketing and Creative leadership, balancing hands-on writing with strategic ideation, maintaining a high creative bar, and embracing generative AI to accelerate work.

Qualifications

8+ years of copywriting, creative development, art direction, or related work.
Experience leading or mentoring creative teams is a plus.
Portfolio showing writing, concepting, storytelling, and visual sense across channels.

Responsibilities

Manage and develop a multidisciplinary team of designers and copywriters.
Collaborate with Missionforce Product Marketing to translate priorities into creative.
Balance leadership with hands-on writing and concepting.
Develop integrated ideas with a strong visual POV with designers and writers.
Guide creative from brief to execution with high standards of craft and brand consistency.
Support creative across campaigns, digital, social, content, and events.
Prioritize workload with Creative Operations and leadership.
Partner with internal teams and agencies to provide clear direction.
Present concepts and recommendations to stakeholders.
Champion thoughtful use of generative AI to speed ideation and execution.