Creative Lead – Integrated Campaigns & AI Storytelling

Salesforce, Inc.; Chicago (IL); On-site; USD 143,000 - 217,000; Full time

Benefits offered by this job

401(k)

Employee stock purchase program

Medical insurance

Job summary

Salesforce is seeking a hands-on Creative Lead, Integrated Campaigns Creative, to guide a multidisciplinary team and shape Missionforce marketing. You’ll write, conceptualize, and partner with PMMs and design teams to translate product priorities into compelling narratives across campaigns, digital, social, content, and events.

You bring 8+ years in copywriting and creative leadership, a strong portfolio across channels, and a deep visual sense to craft human, credible creative for government,

Qualifications

• 8+ years of copywriting, creative development, art direction, or related discipline.
• 4+ years leading, managing, or developing creative talent.
• Strong portfolio across integrated campaigns and channels.
• Hands-on copywriting experience developing concepts and product stories.

Responsibilities

• Lead and develop a multidisciplinary team of designers and copywriters through coaching and feedback.
• Translate business, product, audience, and customer priorities into compelling creative.
• Balance leadership with hands-on writing, concepting, and narrative development.
• Develop integrated ideas with designers and copywriters; maintain brand consistency.
• Guide concepts from brief to execution with high creative standards.
• Support creative across campaigns, digital, social, content, and events.
• Prioritize workload with Creative leadership to focus on high-impact work.
• Collaborate with internal teams, agencies, and production partners.
• Present creative concepts clearly to leadership and stakeholders.
• Champion thoughtful use of generative AI to accelerate ideation and execution.

Skills

Copywriting

Creative leadership

Storytelling

Team leadership

Visual judgment

Education

BA/BFA in Advertising, Marketing, Communications, Art, Journalism, Design or Writing

Tools

AI tools

Job description

Salesforce is seeking a hands-on Creative Lead, Integrated Campaigns Creative, to guide a multidisciplinary team and shape Missionforce marketing. You’ll write, conceptualize, and partner with PMMs and design teams to translate product priorities into compelling narratives across campaigns, digital, social, content, and events.

You bring 8+ years in copywriting and creative leadership, a strong portfolio across channels, and a deep visual sense to craft human, credible creative for government,