Senior Director, Integrated Campaigns & Creative Leadership

Salesforce, Inc.; Seattle, Chicago, Atlanta (WA, IL, GA); On-site; USD 182,000 - 305,000; Full time

Job summary

Salesforce, Inc. is seeking a Senior Director, Integrated Campaigns Creative to lead the creative team for Apps and Missionforce. You will partner with PMM and Marketing leadership to translate complex product strategies into integrated campaigns across channels, ensuring high-impact storytelling and brand cohesion.

You will guide a multidisciplinary team, champion generative AI, and drive a high-performing culture while shaping creative direction across a broad portfolio.

Qualifications

• 15+ years of experience in creative direction, art direction, design, copywriting, or integrated creative development.
• 10+ years leading multidisciplinary creative teams and leaders.
• World-class portfolio demonstrating conceptual thinking, storytelling and integrated executions.
• Proven experience partnering with senior Product Marketing and Marketing leadership to translate tech strategies into audience-relevant creative.
• Experience across integrated campaigns and ability to lead multiple teams and workstreams.
• Exceptional communication and executive presence with ability to influence and present creative strategies.

Responsibilities

• Lead the creative across Apps and Missionforce, translating product, audience, and business priorities into compelling creative strategies and executions.
• Develop a multidisciplinary organization of creative directors, copywriters, and designers, setting a clear vision and high-performing culture.
• Oversee integrated creative across campaigns, demand generation, digital, social, product storytelling, and events.
• Advise senior leadership on positioning, storytelling and go-to-market strategy.
• Set priorities across a complex portfolio and allocate resources to high-impact work.
• Provide strategic leadership from brief to execution with strong craft and brand consistency.
• Collaborate with Global Brand & Creative and internal teams, agencies, and production partners.

Skills

Creative leadership

Executive stakeholder management

Integrated campaigns

AI generative tools

Team leadership

Portfolio development

Storytelling

Tools

Generative AI tools

Job description

Salesforce, Inc. is seeking a Senior Director, Integrated Campaigns Creative to lead the creative team for Apps and Missionforce. You will partner with PMM and Marketing leadership to translate complex product strategies into integrated campaigns across channels, ensuring high-impact storytelling and brand cohesion.

You will guide a multidisciplinary team, champion generative AI, and drive a high-performing culture while shaping creative direction across a broad portfolio.