Content Marketing Manager — Lead Customer Stories & Growth

Genetec; Clayton (NC); On-site; USD 75,000 - 110,000; Full time

Benefits offered by this job

401K match

Tuition reimbursement

Flexible working schedule

Job summary

Genetec is seeking a Content Marketing Manager to lead B2B content programs and the customer story initiative in North America. The role includes project management, editing, and occasional writing for ads and emails, with responsibility for aligning all content to brand standards and campaign goals.

The ideal candidate has strong writing, editorial judgment, and the ability to manage multiple projects, including directing freelance writers and coordinating with internal teams across the North

Qualifications

• 3–7+ years of experience in content marketing or editorial management.
• Experience managing multiple content formats (case studies, blogs, whitepapers/ebooks, bylines).
• Strong project management skills with overlapping deadlines and stakeholders.
• Experience managing freelance writers or agency partners.
• Exceptional writing, editing, and storytelling abilities.
• Working knowledge of SEO and content performance optimization.

Responsibilities

• Lead a team of freelance writers, agency partners, and internal stakeholders to deliver high-value content on schedule.
• Oversee customer stories (written and video), blogs, ebooks, and short-form copy for digital ads and emails.
• Review and edit content to ensure alignment with brand voice and quality standards.
• Analyze content performance and suggest improvements to optimize campaigns.

Skills

Content marketing

Editorial management

Project management

Writing & editing

SEO knowledge

Team leadership

Stakeholder collaboration

Tools

CMS (WordPress)

SEO tools

Project management software

Job description

Genetec is seeking a Content Marketing Manager to lead B2B content programs and the customer story initiative in North America. The role includes project management, editing, and occasional writing for ads and emails, with responsibility for aligning all content to brand standards and campaign goals.

The ideal candidate has strong writing, editorial judgment, and the ability to manage multiple projects, including directing freelance writers and coordinating with internal teams across the North