Business Development Manager

Live 2 B Healthy of St. Croix; Dallas, Northern (TX, KY); Hybrid; USD 60,000 - 95,000; Full time

Benefits offered by this job

Flexible work from home

Mileage reimbursement

Job summary

Live 2 B Healthy of St. Croix seeks a Business Development Manager to grow its senior wellness program across the United States.

You will identify and engage senior living communities, present the program, and pursue signed service agreements with executive directors and wellness staff. You will nurture relationships with key decision-makers, collaborate with marketing on outreach campaigns, attend industry events, and monitor program success.

Qualifications

• Sales or business development experience in senior living, healthcare, wellness, or fitness.

Responsibilities

• Prospect and close new business with senior living communities; build relationships and secure signed service agreements.
• Develop and nurture relationships with key decision-makers to ensure client satisfaction and identify expansion opportunities.
• Partner with marketing to develop outreach campaigns, attend industry events, and follow up on generated leads.
• Monitor program success metrics and coordinate with trainers and community contacts for consistent service quality.
• Maintain records of contacts, meetings, proposals, and signed agreements in CRM; report weekly on sales activity and pipeline progress.
• Stay informed about local senior living communities and market trends to position Live 2 B Healthy effectively.

Skills

Sales experience

Business development

Relationship management

Communication

CRM familiarity

Time management

Independent worker

Tools

CRM systems

Job description

Position Summary:

The Business Development Manager plays a key role in expanding the reach of the Live 2 B Healthy brand by identifying, engaging, and securing partnerships with senior living communities. This individual is responsible for growing revenue through B2B relationship-building and strategic sales initiatives while also supporting long-term client retention.

Key Responsibilities:

• Prospect & Close New Business: Identify and engage potential senior living communities to introduce the Live 2 B Healthy wellness program. Conduct presentations, build relationships with executive directors and wellness staff, and secure signed service agreements.
• Relationship Management: Develop and nurture strong, ongoing relationships with key decision‑makers at partner communities to ensure client satisfaction and identify opportunities for expansion.
• Lead Generation & Marketing Collaboration: Partner with the marketing team to develop and execute outreach campaigns, attend industry events and follow up on generated leads to grow community interest.
• Client Retention & Engagement: Monitor program success metrics and satisfaction at active locations. Coordinate with trainers and community contacts to ensure consistent service quality and resolve any issues promptly.
• Reporting & Sales Tracking: Maintain accurate records of contacts, meetings, proposals, and signed agreements in CRM. Report weekly on sales activity, pipeline progress, and closed business.
• Community & Market Knowledge: Stay informed about local senior living communities, industry trends, and competitor offerings to effectively position Live 2 B Healthy in the market.

Qualifications:

• Proven experience in sales, business development, or relationship management—preferably in senior living, healthcare, wellness, or fitness
• Excellent communication and interpersonal skills
• Strong organizational and time management abilities
• Ability to work independently and collaborate with a small team
• Familiarity with CRM systems and basic reporting tools
• Passion for health, wellness, and improving quality of life for seniors

Preferred:

• Experience working with senior living communities or in a franchise environment Background in the health & wellness or fitness industry

Compensation:

• Base salary plus commission structure or bonus opportunities (to be determined by franchise owner).
• Mileage and business expenses reimbursed.

Flexible work from home options available.