Business Development Manager

Live 2 B Healthy | Senior Fitness; Colorado Springs (CO); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Flexible schedule

Free uniforms

Training & development

Job summary

Live 2 B Healthy | Senior Fitness is seeking a Business Development Manager to expand our wellness program within senior living communities in Colorado Springs. You will identify prospects, present the program, and close service agreements to grow revenue and support long-term client retention.

Ideal candidates have proven sales or BD experience in health or wellness sectors, strong communication skills, and the ability to work independently within a small team.

Qualifications

• Experience in sales or business development in senior living, healthcare, wellness, or fitness.
• Excellent communication and interpersonal skills.
• Strong organizational and time management abilities.
• Ability to work independently and collaborate with a small team.
• Familiarity with CRM systems and basic reporting tools.
• Passion for health, wellness, and improving quality of life for seniors.

Responsibilities

• Prospect and close new business with senior living communities; present Live 2 B Healthy wellness program and secure signed service agreements.
• Develop and nurture relationships with key decision-makers to drive client retention and expansion.
• Partner with marketing to develop outreach campaigns, attend industry events, and follow up on leads.
• Monitor program success metrics and coordinate with trainers and community contacts to ensure service quality.
• Maintain CRM records of contacts, meetings, proposals, and signed agreements; report weekly on sales activity and pipeline progress.
• Stay informed about local senior living communities, industry trends, and competitors to position Live 2 B Healthy effectively.

Skills

Sales experience

Relationship management

CRM proficiency

Communication skills

Time management

Tools

Salesforce

Job description

Position Summary

The Business Development Manager plays a key role in expanding the reach of the Live 2 B Healthy brand by identifying, engaging, and securing partnerships with senior living communities. This individual is responsible for growing revenue through B2B relationship-building and strategic sales initiatives while also supporting long-term client retention.

Benefits

• Flexible schedule
• Free uniforms
• Training & development

Key Responsibilities

• Prospect & Close New Business: Identify and engage potential senior living communities to introduce the Live 2 B Healthy wellness program. Conduct presentations, build relationships with executive directors and wellness staff, and secure signed service agreements.
• Relationship Management: Develop and nurture strong, ongoing relationships with key decision‑makers at partner communities to ensure client satisfaction and identify opportunities for expansion.
• Lead Generation & Marketing Collaboration: Partner with the marketing team to develop and execute outreach campaigns, attend industry events and follow up on generated leads to grow community interest.
• Client Retention & Engagement: Monitor program success metrics and satisfaction at active locations. Coordinate with trainers and community contacts to ensure consistent service quality and resolve any issues promptly.
• Reporting & Sales Tracking: Maintain accurate records of contacts, meetings, proposals, and signed agreements in CRM. Report weekly on sales activity, pipeline progress, and closed business.
• Community & Market Knowledge: Stay informed about local senior living communities, industry trends, and competitor offerings to effectively position Live 2 B Healthy in the market.

Qualifications

• Proven experience in sales, business development, or relationship management—preferably in senior living, healthcare, wellness, or fitness
• Excellent communication and interpersonal skills
• Strong organizational and time management abilities
• Ability to work independently and collaborate with a small team
• Familiarity with CRM systems and basic reporting tools
• Passion for health, wellness, and improving quality of life for seniors

Preferred

• Experience working with senior living communities or in a franchise environment
• Background in the health & wellness or fitness industry

Compensation

• Base salary plus commission structure or bonus opportunities (to be determined by franchise owner).
• Mileage and business expenses reimbursed.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchise. All inquiries about employment at this franchise should be made directly to the franchise location, and not to Live 2 B Healthy® Corporate.