Braze-Powered Lifecycle Campaign Manager

eBSI Export Academy; United States; Híbrido; USD 58.000 - 69.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health, dental and vision benefits

Bonus and equity eligibility

Flexible location policy

Descripción de la vacante

Ancestry is seeking an Associate Manager in Marketing Production to drive lifecycle campaigns and email programs using Braze. You will build, test, personalize, and deploy complex campaigns and ensure accuracy across channels.

You will work with CRM leads, data teams, and analytics to deliver highly personalized experiences for our global audience while embracing our flexible location policy offering in-office, remote, or hybrid work.

Formación

• 2+ years of hands-on experience in email marketing, lifecycle operations, or campaign execution.
• Proficiency with Braze, including Canvas, segment extensions, and Liquid scripting.
• Technical aptitude with HTML, CSS, and dynamic personalization.
• Attention to detail with strong project management and cross-functional coordination.
• Strong problem-solving with testing and troubleshooting campaign code, rendering, and audience targeting rules.

Responsabilidades

• Build, test, dynamically personalize, and deploy complex lifecycle email campaigns, automated programs, and transactional emails using Braze.
• Manage audience segmentation using Liquid logic, Braze segmentation tools, and custom query building to target high-value customer cohorts.
• Perform end-to-end QA testing on template rendering, responsive design, dynamic personalization, links, and deliverability across clients using Litmus or similar testing tools.
• Troubleshoot technical campaign challenges, including dynamic code logic, HTML/CSS layout rendering, JSON, and audience filters.
• Collaborate cross-functionally with CRM leads, creative teams, and developers to ensure marketing initiatives are delivered on time with strict accuracy.

Conocimientos

Email marketing

Lifecycle operations

Campaign execution

Braze Canvas

Liquid scripting

HTML/CSS

Testing & QA

Herramientas

Braze

Litmus

Descripción del empleo

Ancestry is seeking an Associate Manager in Marketing Production to drive lifecycle campaigns and email programs using Braze. You will build, test, personalize, and deploy complex campaigns and ensure accuracy across channels.

You will work with CRM leads, data teams, and analytics to deliver highly personalized experiences for our global audience while embracing our flexible location policy offering in-office, remote, or hybrid work.