BDC Associate: Dynamic Lead Response & Appointments

Raceway Chevrolet; Bethlehem (Northampton County); On-site; USD 42,000 - 54,000; Full time

Benefits offered by this job

Competitive wage

Benefits package

Job summary

Raceway Chevrolet is seeking a proactive Business Development Center (BDC) Associate to manage inquiries, qualify leads, and schedule showroom visits. This role focuses on timely responses, CRM maintenance, and collaboration with the Sales team.

Ideal candidates bring customer-service or sales experience, comfort with CRM systems, and a detail-oriented approach. A benefits package and ongoing training support growth within the dealership.

Qualifications

• Experience in customer service or sales is required.
• Ability to multitask in a fast-paced environment.
• Proficiency with CRM systems and dealership software; basic office apps.
• Positive attitude focused on customer satisfaction and relationship-building.
• Strong organizational skills and attention to detail.
• High school diploma or equivalent; additional training is a plus.

Responsibilities

• Manage inbound and outbound calls, texts, emails, and internet leads and respond promptly to inquiries.
• Qualify leads, answer vehicle and financing questions, and schedule test drives, appraisals, and sales consultations.
• Maintain CRM records, complete daily follow-up tasks, re-engage leads, and manage follow-ups.
• Coordinate with Sales Consultants and Management to ensure smooth lead-to-showroom transition.
• Build customer relationships and work toward lead response, appointment, and conversion goals.
• Participate in training and meetings while following dealership policies and privacy requirements.

Skills

Customer service

Sales

CRM systems

Organization

Communication

Education

High school diploma or equivalent

Tools

CRM systems

Dealership management software

Microsoft Office

Job description

Raceway Chevrolet is seeking a proactive Business Development Center (BDC) Associate to manage inquiries, qualify leads, and schedule showroom visits. This role focuses on timely responses, CRM maintenance, and collaboration with the Sales team.

Ideal candidates bring customer-service or sales experience, comfort with CRM systems, and a detail-oriented approach. A benefits package and ongoing training support growth within the dealership.