B2B Marketing Manager - AEC & Proposals Lead

Construction Material Testing

Cambridge (MA)

On-site

USD 75,000 - 100,000

Full time

14 days+
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Job summary

Construction Material Testing seeks a Marketing Manager to own the website and search program, manage the qualifications library, project sheets, resumes, and proposal templates, and drive campaigns to open new markets. You will coordinate with engineers to produce technical articles and case material, while maintaining consistent brand messaging across channels.

You will lead content calendars, articles, and outreach for business development, with a focus on measurable results such as proposals

Qualifications

  • 5+ years in B2B marketing within the AEC/construction/engineering/industrial services sector.
  • Hands-on with a modern website stack, search analytics, and a CRM.
  • Writes clean, specific copy for technical audiences.
  • Has built proposals or qualifications packages for professional services pursuits.
  • Organized enough to run a calendar and learn compaction tests.

Responsibilities

  • Own the company website and search program: content, technical SEO, local listings, and analytics.
  • Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
  • Produce the content calendar - technical articles, project stories, and case material - with engineers.
  • Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening, and report results monthly.
  • Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing
SEO & analytics
Content strategy
Campaign management
Copywriting

Tools

CRM
Proposals software

Job description

Construction Material Testing seeks a Marketing Manager to own the website and search program, manage the qualifications library, project sheets, resumes, and proposal templates, and drive campaigns to open new markets. You will coordinate with engineers to produce technical articles and case material, while maintaining consistent brand messaging across channels.

You will lead content calendars, articles, and outreach for business development, with a focus on measurable results such as proposals

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