B2B Marketing Lead, Security Solutions & Sales Enablement

Everon; Lombard (IL); On-site; USD 85,000 - 120,000; Full time

Job summary

Everon is seeking a Marketing Manager to partner with Sales in a business development function, guiding strategy and executing cross-channel marketing for a B2B security solutions provider.

You will develop programs, tools, and campaigns to support sales goals, drive new logos, expand RMR/IR, and collaborate with product and vertical teams to grow market share, with a focus on ROI and customer engagement.

Qualifications

• Bachelor's degree or equivalent experience in Marketing or related field.
• 5+ years experience in B2B marketing, preferably for a services organization.
• Security industry experience a plus.

Responsibilities

• Support the Sales organization through a strong partnership with Sales leaders and Sales reps at all levels to understand needs, and develop programs in support of sales efforts
• Manage the development of product, solution, and vertical/industry sales tools/collateral including brochures, sell sheets, email content, social post templates, presentations, direct mail, videos, etc. and oversee the process from start to finish – to drive external awareness, sales effectiveness, and lead generation for each solution.
• Collaborate with internal sales, vertical, products & solutions teams as well as external vendor partners to develop a robust marketing strategy to differentiate Everon and support sales growth
• Own and project manage the tradeshow strategy for a portion of the business to determine shows to attend, manage the budget, ensure registration takes place, and to determine messaging, solutions displayed, and pre-and post-show activities to see the greatest ROI from events
• Commercialize new product and solution offerings by managing an integrated marketing launch coordinating with sales, product and marketing team members
• Grow share of wallet by marketing full/comprehensive Everon product/solution menu across existing customers for cross-sale opportunities
• Effectively communicate sales tools and solution materials so they are accessible and well utilized by Sales organization – and collect feedback to ensure tools are delivering on the needs of the sales reps during customer conversations.
• Provide training and support to Sales teams to ensure effective CRM utilization and adoption.

Skills

B2B marketing

Cross-functional collaboration

Project management

Content creation/writing

Education

Bachelor's degree in Marketing or related field

Job description

Everon is seeking a Marketing Manager to partner with Sales in a business development function, guiding strategy and executing cross-channel marketing for a B2B security solutions provider.

You will develop programs, tools, and campaigns to support sales goals, drive new logos, expand RMR/IR, and collaborate with product and vertical teams to grow market share, with a focus on ROI and customer engagement.