AI-Powered Market Development Rep

Socure; United States; Remote; USD 55,000 - 75,000; Full time

Job summary

Socure is seeking a Market Development Representative to generate qualified sales opportunities through thoughtful outbound outreach. You will collaborate with Account Executives and Marketing to research priority accounts, identify buyers, and start conversations that become qualified pipeline.

Ideal candidates leverage AI tools to enhance research, outreach, and follow-up. You will own prospecting, engage via calls, email, LinkedIn, and events, and tailor messaging to buyer roles and

Qualifications

• Experience in outbound sales, sales development, or another role involving proactive customer conversations.
• Hands-on experience using generative AI for practical work, including context, prompts, facts, and results.
• Clear, concise writing and confident speaking with prospects by phone.
• Good judgment about outreach relevance and when a prospect is worth pursuing.
• Strong organization, consistent follow-through, and ownership of results.
• Curiosity, resilience, and willingness to apply coaching and learn new tools.
• Care for accuracy and customer trust, including reviewing AI-generated content and using company information appropriately.

Responsibilities

• Own prospecting and follow-up across assigned focus accounts, partnering with your sales and marketing pod.
• Engage prospects through cold calls, email, LinkedIn, events, and warm introductions.
• Use Claude, ChatGPT, or similar tools to research accounts, prepare call plans, personalize outreach, and improve follow-up.
• Turn relevant signals, such as leadership changes, company news, and event engagement, into timely conversations.
• Adapt approved messaging to each prospect’s role, industry, and business priorities.
• Qualify interest, uncover business needs, and book meetings with clear context and next steps for Account Executives.
• Execute outreach before and after conferences, webinars, and executive events.
• Keep Salesforce records accurate and share prospect feedback, objections, and campaign results with your team.
• Test new approaches and share effective prompts and workflows that help the team improve.

Skills

Outbound sales

AI proficiency

Clear writing

Prospect research

Account coordination

Tools

Salesforce

Apollo

LinkedIn Sales Navigator

Clay

Job description

Socure is seeking a Market Development Representative to generate qualified sales opportunities through thoughtful outbound outreach. You will collaborate with Account Executives and Marketing to research priority accounts, identify buyers, and start conversations that become qualified pipeline.

Ideal candidates leverage AI tools to enhance research, outreach, and follow-up. You will own prospecting, engage via calls, email, LinkedIn, and events, and tailor messaging to buyer roles and