AI Manufacturing Events & Partnerships Lead

Blumberg Capital Company; San Francisco (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Overview.ai is seeking an Events & Partnerships Lead in San Francisco to own our industry shows, partner programs, and demand generation. You will work with integrators, engineers, and marketing to build pipelines from events and partnerships.

You will demonstrate products live, manage booth strategy, and drive ROI through structured follow-up. This role requires 3+ years in a technical GTM context and willingness to travel extensively.

Qualifications

• 3+ years customer-facing in a technical or GTM role in machine vision, manufacturing automation, or robotics, or time spent as an engineer in a manufacturing environment.
• You can stand on your own technically and demo a product with credible conversations with integrators or engineers.

Responsibilities

• Own our events calendar end-to-end (IMTS, Automate, Semicon, Electronica and partner events) including booth strategy, logistics, staffing, and on-site execution.
• Develop the event-to-pipeline motion: lead capture, follow-up, attribution in HubSpot, and ROI reporting per event.
• Manage industry association and trade organization relationships, and our paid memberships.
• Own technology partnerships, including tier progression, co-marketing content, and event presence.
• Build a referral path for marketing and technology partners to generate sourced pipeline.
• Own event assets (booth graphics, banners, collateral); coordinate with Product Marketing for tech content.
• Align sales and marketing timelines to ensure event promotion reflects current shipping products.

Skills

Event marketing

Tradeshow know-how

Pipeline building

Technical demos

Tools

HubSpot

Job description

Overview.ai is seeking an Events & Partnerships Lead in San Francisco to own our industry shows, partner programs, and demand generation. You will work with integrators, engineers, and marketing to build pipelines from events and partnerships.

You will demonstrate products live, manage booth strategy, and drive ROI through structured follow-up. This role requires 3+ years in a technical GTM context and willingness to travel extensively.